Ms. Tracy Jean Ashfield This is Me

Education

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1. 1. NAFCU: National Association of Federal Credit Unions | 2008 Strategic Growth & Lending Conference

   www.nafcunet.org/Content/Navig - [Cached]

   Published on: 3/11/2008   Last Visited: 4/23/2008

   Tracy Ashfield, EVP, Prime Alliance
   ...
   Speaker: Tracy Ashfield, Executive Vice President, Prime Alliance
   
   Loan Servicing: It's more than Payment Processing
   
   Loan servicing, once the deep, dark backwater of mortgage lending, has never been more relevant.

2. 2. Prime Alliance Solutions - Company People

   www.primealliancesolutions.com - [Cached]

   Published on: 2/12/2008   Last Visited: 2/12/2008

   Tracy Jean Ashfield, Executive Vice President, Strategic Mortgage Solutions. In 2001 Strategic Mortgage Solutions was founded to help credit unions with mortgage lending strategy, development, policies, product design, training and strategic planning. Recently she merged the consulting firm into Prime Alliance Solutions, Inc.
   
   In addition to working with credit unions and CUSOs, Tracy works with the NCUA and NASCUS to provide training and education in the area of residential mortgage lending. Tracy has helped the largest mortgage granting credit unions enhance their programs while helping those new to mortgage lending develop business strategies that have propelled them into efficient, profitable real estate lenders.
   
   In late 2006 Tracy introduced SMS University: The Learning Institution for Credit Union Lenders. SMSU delivers hands-on, results-driven curriculum that helps credit unions find lending opportunities, manage their operations and develop strategies to be their members' trusted advisor for real estate lending products and services.
   
   Tracy has more than 25 years of experience in Mortgage Banking management. Before forming SMS she held a variety of management positions with CUNA Mutual Group. In addition to being the Senior Executive, Mortgage Development, she was the Senior Vice President of Operations of CUNA Mortgage Corporation, responsible for retail and wholesale production, more than 20 branches, and their National Training Department. Tracy also worked with CMG Mortgage Insurance Company committed to helping credit unions develop low down payment and affordable housing programs for their members.
   
   Tracy is the co-author of Credit Union Mortgage Strategies: The Best Never Rest and numerous other periodicals on credit union lending strategies.
   
   Tracy has a Bachelor's Degree in Business Administration/Finance and Sociology from the University of New Hampshire. She is a Graduate of the School of Mortgage Banking, Washington, DC. Tracy is a frequent speaker and guest lecturer for the Mortgage Bankers Association of America and various credit union organizations.

3. 3. Prime Alliance Board Members

   www.primealliancesolutions.com - [Cached]

   Published on: 2/12/2008   Last Visited: 2/12/2008

   Tracy Ashfield, Prime Alliance