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This profile was automatically generated using 202 references found on the Internet. This information has not been verified. Learn more...
This profile was automatically generated using 202 references found on the Internet. This information has not been verified. Learn more...
View all 202 references Web References
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1. hoovers.stevieawards.com
hoovers.stevieawards.com/pubs/ - [Cached]Published on: 2/16/2008 Last Visited: 2/16/2008
In early August 2002, the marketing team at Spirit Airlines, led by Tom Anderson, senior vice president and chief marketing officer, faced the challenge of how to appropriately handle the first anniversary of September 11, 2001.
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But the teamwork and commitment to excellence exhibited by Tom Anderson and his team launched Spirit Airlines to a new level of recognition with both media and consumers that will undoubtedly prove to be a key aspect in the companies continued success.
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With 20 years of experience in the travel and hospitality industry, Tom Anderson joined the executive ranks at Spirit Airlines as senior vice president and chief marketing officer in November 2001. After graduating from the Rochester Institute of Technology, Anderson spent 10 years in the hotel business working for leading hotel chains such as Marriott and Four Seasons and spending two years with the Houston CVB. Prior to joining Spirit, Anderson was Vice President of Latin America, sales and marketing for Continental Airlines where he was responsible for driving the revenue for one of their most profitable divisions. -
2. www.superclubs.com
www.superclubs.com/press_0907. - [Cached]Published on: 9/18/2007 Last Visited: 12/7/2007
Effective September 28, Tom Anderson will join as executive vice president, sales and marketing. A seasoned pro in hotel and airline management with in-depth expertise in the Caribbean and Latin America, Tom was most recently executive vice president with The Continental Group, a Florida-based hospitality and property management firm.
His airline experience includes five years as senior vice president and chief marketing officer with Spirit Airlines (2001-2005) and 10 years with Continental Airlines - the last four years as vice president for Latin America and the Caribbean (1998-2001). Prior to that, he spent seven years in the hotel industry in sales management positions with Four Seasons, Renaissance and Marriott. Anderson replaces Tom Trotta, who will transition from ILI to Priceline.com in mid-October.
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"On behalf of the SuperClubs family, I am very pleased to welcome Tom Anderson to International Lifestyles," said John Issa, executive chairman of SuperClubs Resorts. -
3. www.luxurytravelexpowest.com
www.luxurytravelexpowest.com/l - [Cached]Published on: 12/7/2006 Last Visited: 5/28/2007
Tom Anderson, Chief Marketing Officer
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As a co-founder, principal and head of marketing, Mr. Anderson is a veteran of both the hospitality industry where he worked for such great companies as Four Seasons Hotels, Marriott Hotels and Resorts and Renaissance Hotels, and the travel industry. Mr. Anderson has a strong background in sales, marketing and customer service.
Most recently, he was the Chief Marketing Officer of Spirit Airlines, and was also an executive with Continental Airlines for ten years where he led the Latin American/Caribbean Division, which boasted revenues of over $1B. Mr. Anderson's role will be the "chief advocate" for the guest. In that role he will help to create the guest experience, as well as develop the Monarch brand identity, and all revenue generation efforts.

