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Louise Anderson

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    www.andersonperformance.com/Templates/BasicLayoutTempla - [Cached Version]
    Published on: 10/30/2006    Last Visited: 9/14/2007  

    Our people and processes are key to our success," comments Louise Anderson, CEO/President of Anderson Performance Improvement.

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    www.andersonperformance.com/Templates/NewsArticleTempla - [Cached Version]
    Published on: 8/17/2008    Last Visited: 8/26/2008  

    Louise Anderson, CEO and President Anderson Performance Improvement Company

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    incentivemarketing.org/displaycommon.cfm?an=1&subarticl - [Cached Version]
    Published on: 3/7/2008    Last Visited: 3/7/2008  

    Louise Anderson

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    www.seesugar.com/officials/ - [Cached Version]
    Published on: 3/31/2008    Last Visited: 3/31/2008  

    Louise Anderson - Council Member

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    www.etrdirect.com/75-tips-to-help-get-your-business-goi - [Cached Version]
    Last Visited: 6/18/2008  

    "The first thing to know is why someone would buy your product," says Louise Anderson, president of Anderson Performance Improvement, a Hastings, Minnesota, sales consulting firm.Having confidence in your product or service, its benefits and how it serves a need that the customer has will give you the confidence you need to sell.And that confidence will come across in your voice and demeanor, making you a more effective salesperson.

    61. Celebrate the "nos."Getting lots of "no" responses shouldn't be discouraging."Sales is ruled by the law of numbers," says Anderson.Even when the responses aren't positive, if you're getting out there and contacting customers regularly, you're making progress.

    62. Find out why.Anderson says that too few business owners dig deeper after a sale is made.She advises her customers to ask questions after the sale and find out why the customer decided to make the purchase.

    63. Plan for cycles.Every type of business has a different sales cycle.During a strategic sale, Anderson says, a customer may need to be contacted a dozen times or more.Use your knowledge of the industry and research your competitors to determine what your sales cycles are likely to be.Will you have spurts of business during seasonal periods?Will you need to invest months of time to make a sale?Are sales more likely to occur at a particular time in your customers' fiscal year?Anderson says that by looking at the factors of making a sale, you'll be better able to plan your sales activities.

    64. Educate the customer.According to Anderson, conventional sales wisdom dictates that spending time educating the customer about a product or service is a waste.She couldn't disagree more.

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    www.andersonperformance.com/Templates/BasicLayoutTempla - [Cached Version]
    Published on: 9/14/2007    Last Visited: 9/14/2007  

    In Cream of the Corp., Louise Anderson lets you in on how to do just that.This quick-to-read guidebook shows you how to get phenomenal improvement from your middle performers.

    Louise Anderson is CEO of Anderson Performance Improvement Company and a leading expert on performance improvement.Her company creates behavior-based motivational programs that consistently yield impressive Return on Investment (ROI) and growth in profits.

    Louise has been challenging executives to think outside the box for 23 years.She's been privy to top-level strategy sessions and board brouhahas in some of the best-known organizations in the world.

    An entertaining keynote speaker, Louise is often invited to share her expertise on performance improvement and corporate culture.

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    www.pipmag.com/200807gc04.php - [Cached Version]
    Last Visited: 7/24/2008  

    "Tangible rewards are both extrinsic and intrinsic motivators; they provide strong emotional appeal to participants' personal wants and interests," said Louise Anderson, president of Anderson Performance Improvement Company."They also provide lasting satisfaction and long-term performance improvement."

    She added, "Non-cash incentives help create positive emotion in the workplace, which greatly influences commitment to a work task.

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    www.andersonperformance.com/Templates/PaginationPageTem - [Cached Version]
    Published on: 1/24/2007    Last Visited: 8/26/2008  

    Louise Anderson is president and CEO of Anderson Performance Improvement Company (www.andersonperformance.com), a company that is accelerating results through the science of performance.Louise has been published in the Twin Cities Business Journal, Insurance Marketing, Pharmaceutical Executive, Sales & Marketing Management, and many other magazines.She is also the author of "Cream of the Corp.," a book of practical suggestions and ingenious ways companies can get people doing things that accelerate profits, available on Amazon.com and www.AndersonPerformance.com

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    www.motivationstrategies.com/Ask_the_Experts__Get_the_F - [Cached Version]
    Last Visited: 4/16/2008  

    In some cases, says Louise Anderson of Anderson Performance Improve-ment, a reward program may bring about the first conversation a family has about the work that a parent does."There's nothing more powerful than a child, however old, saying ,Wow, you earned that at work?How did you do that?What work do you do?' That involves family recognition of what you do and how good you are at it," she says.
    ...
    Anderson says that's pretty easy to do using a points-based program that allows the winner to choose a reward from a catalog.In that instance, "there's no way the family wouldn't be involved," she says.In fact, many of the programs that her firm administers require the participant to go online to set goals , and not just goals on selling or other performance, but reward goals, so participants can involve the family in selecting the rewards that they will be striving for.
    ...
    "A mix of media directed to the home is important in maintaining the family's interest," Anderson says."And the more creative and unique [it is], the more likely the participant will share [it] with family members."She recalls one client who used e-mail that included flash media with figures flying across the page or dancing bodies on which you could paste photos of some of the company's top sales performers."A lot of people sent that home to show their families," she says.
    ...
    "You would be amazed at the stories we hear about people who receive a merchandise award at home and won't take it out of the box until the whole family is gathered," Anderson says.

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    www.marketinginnovators.com//PressRoom_IncentiveMag_Bes - [Cached Version]
    Published on: 12/1/2005    Last Visited: 6/12/2008  

    "We do behavior-based reward and recognition programs for our clients," says Louise Anderson, president and CEO.
    ...
    "We have a very eclectic age range and ethnic diversity in our organization," says Anderson."[Rewards] range from gold jewelry to travel to gourmet kitchen [items] to new tires to baby cribs and bassinets."

    According to Anderson, employee reaction has been positive.

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