Steve A. Albertini

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  www.economyleague.org/about/board - [Cached Version]
  Published on: 2/13/2008    Last Visited: 2/13/2008  

  Steve AlbertiniExecutive Vice President & General ManagerTIERNEY COMMUNICATIONS

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  www.pestcontrolmag.com/ME2/Audiences/dirmod.asp?sid=&nm - [Cached Version]
  Published on: 9/1/2006    Last Visited: 12/24/2007  

  Steve Albertini, president of Tierney Communications, a full-service advertising and public relations firm, and Pete Farno of Bayer Environmental Sciences, were just two of the long list of manufacturer notables attending the reception.

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  AgriMarketing.com - [Cached Version]
  Published on: 7/2/2004    Last Visited: 7/2/2004  

  Himes and Steve Albertini, general manager at Tierney, developed the public relations and promotional plan to introduce the product to the professional service industry and their customers, along with the professional trade media.
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  Early on, Albertini says, the client (Dan Carrothers, vice president of Chipco Professional Products) recognized the potential for the product and the effort it would take to properly introduce it.
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  "We felt we had to get to the LCOs, PCOs and their customers with our message," Albertini says."In meeting with the client, we focused on what we felt the breadth of the campaign needed to be in terms of size and scope.To their credit, Bayer came up with the budget for a national program on TopChoice featuring how and why it was different from other products on the market."
  
  All parties agreed that the public health threat posed by fire ants needed to be further exposed, and the mindset that lawn service customers had learned to "live with fire ants" had to be changed."Our research showed that people were so used to living with fire ants that they didn't believe a product could work to eliminate them," Albertini says.
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  "The summit was important for LCOs and PCOs," Albertini says.
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  Information also will be generated from LCOs and PCOs to see how TopChoice impacted their business, Albertini says.

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  Board of Directors | Economy League of Greater... - [Cached Version]
  Published on: 11/2/2008    Last Visited: 11/2/2008  

  Steve AlbertiniExecutive Vice President & General Manager, Tierney Communications

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  Greater Philadelphia Leadership Exchange Participants... - [Cached Version]
  Published on: 9/18/2008    Last Visited: 11/2/2008  

  Steve AlbertiniExecutive Vice President & General Manager, Tierney Communications

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  International Ticketing Association - [Cached Version]
  Published on: 9/16/2004    Last Visited: 10/15/2004  

  A spokesman for the orchestra, Steve Albertini, said the suggestions would bring a one-time-only benefit, and permanent savings need to be built in.
  
  In a highly unusual situation, both sides have taken their arguments public, wrangling over various proposals and accusing each other of distorting their respective positions.
  
  Management promises that its proposals would never harm the orchestra's artistic level.
  
  "We want to preserve the jewel of Philadelphia, the Philadelphia Orchestra," said Mr. Albertini, a public relations executive hired to present the orchestra's case.

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  PR TECHNIQUE/MEDIA TRAINING - [Cached Version]
  Published on: 6/24/2006    Last Visited: 10/6/2007  

  Steve Albertini, EVP of Tierney Communications in Philadelphia, tells his clients: "Your job is not just to give the media the answers they want; it's also to be an advocate for your company.You want to help the media come up with an answer that includes your viewpoint.
  
  "I believe most reporters today know that clients of a certain level of sophistication and size have gone through media training," says Albertini.
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  There's a basic formula, concludes Albertini, for responses that satisfy both the interviewer and interviewee.

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  PRSA Philadelphia - PRPALC Charter Members - [Cached Version]
  Published on: 5/9/2004    Last Visited: 1/16/2005  

  Steve Albertini, EVP/General Manager, Public Relations

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  PRSA Philadelphia - PRSA Recognition Awards - [Cached Version]
  Published on: 1/1/2005    Last Visited: 11/17/2008  

  Albertini wins Frank X. Long Award - - Steve Albertini, EVP & General Manager, Tierney Public Relations, accepted the Frank X. Long Award from Mary Stengel Austin of Tierney.

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  PRWeek - [Cached Version]
  Published on: 9/1/2003    Last Visited: 9/2/2003  

  Tierney, as general manager Steve Albertini says, "is still the strongest agency in the market," a sentiment with which many others agree.But the ranks beneath the powerhouse have shifted, with many newer and smaller agencies gaining ground.

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