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Dr. Wayne Poll founded ...
Dr. Wayne Poll founded Minimally Invasive Devices to launch FloShield
Dr. Wayne Poll founded Minimally Invasive Devices to launch FloShield
Keeping It Clean With Minimally Invasive Products
Tuesday, January 05, 2010
Q & A: Wayne Poll, MD, CEO of Minimally Invasive Devices, Inc.
How a surgeon founded his own company to launch FloShield, a device that keeps the laparoscope lens clean, addressing a long-felt frustration in the OR and becoming Surgical Products' first ESP Award winner.
Wayne Poll, MD, is a minimally invasive surgeon and the Director of Medical Innovation for OhioHealth in Columbus, OH.
He is also the creator of FloShield, a device that helps to keep the laparoscope lens clean and fog-free during surgery.
can now add winner of the first annual Excellence In Surgical Products Award to his
To develop FloShield, Dr. Poll founded Minimally Invasive Devices, Inc., and launched the product in August 2009.
After seeing early market adoption of the device, Dr. Poll
is leaving his
practice in December to run the company as a full-time CEO.
Surgical Products talks with Dr. Poll to discuss the winning ESP Award product, what it offers to laparoscopic surgeons, and the story behind how a surgeon with an idea started his own successful company.
Robotic Surgery News, Medical Robotics, Robotics Articles
"Hospitals invest millions of dollars in da Vinci robotic systems, but the accumulation of condensation, debris and smoke while the laparoscope is in use forces surgeons to disrupt their work to clean the camera," noted Wayne Poll, M.D., founder and CEO of Minimally Invasive Devices and a robotic surgeon.
Minimally Invasive Devices Success Story | Columbus Region
Although Wayne Poll, M.D., started his laparoscopic surgery practice in Columbus in 1990, he always wanted to be an inventor.
As a practicing surgeon, he had a knack for identifying a surgical issue and figuring out an effective solution, but didn't have any experience transforming a concept into a tangible product.
Poll's product concept - which essentially uses an air shield to defog the laparoscopic lens and deflect debris, resulting in a clearer view - addressed a longtime need in the medical industry.
Laparoscopic surgeons had to remove and clean the lens approximately 10 times during the average surgery, adding time (and costs) to the procedure.
Additionally, fog and debris resulted in a lower-quality image, making the procedure less effective.
Poll tried for a decade to patent his product concept and pitch it to medical manufacturing companies.
He was caught in a frustrating cycle of identifying the right contact at each company and generating understanding and excitement about the concept, only to start over as staff turned over or he was directed to someone else.
It was a time-consuming process for a practicing surgeon, and a hurdle that nearly pushed Poll to give up on his dream.
In 2006, Poll
received a call from TechColumbus.
The organization had heard about his
product concept and wanted to help him secure funding to make it a reality.
He was able to officially launch Minimally Invasive Devices, Inc. (MID) after entering and winning the Ohio State Business Plan Competition.
secured additional funding through the Ohio TechAngel Funds and the Ohio Capital Fund
, and grants from the Innovation Ohio Loan Fund
(IOLF) and the Global Cardiovascular Innovation Center
"Instead of being a big fish in a big pond, my little company got a lot of attention from organizations like TechColumbus and Ohio TechAngels
," said Poll
"I've found Columbus to be an extremely nurturing environment for start-ups like MID. [The organizations] make you feel like a valued member of the entrepreneurial community."
Because Poll had been a practicing surgeon for more than 20 years, not an entrepreneur, he needed guidance to make his startup successful.
In addition to helping him develop a coherent business plan and navigate the funding process, TechColumbus helped connect Poll with Ward Engineering.
Another local company, Ward was integral in taking Poll's idea from a concept to a product and helping him understand and comply with FDA regulations.
Ward also manufactured MID's
Generation I product line.
, having local access to both funding resources and engineering/manufacturing companies was vital.
Instead of being a phone call away, collaborating with local resources enabled him to easily sit down, face-to-face, with the people who could shape an idea into a business.
That element of proximity boosted both the efficiency and energy of the start-up process.
After spending two years in the product reiteration phase, testing and perfecting the product line, Poll was contacted by the V. Mueller Division of CareFusion, Inc.
The company was looking for something unique - and exclusive - to supplement its existing line of clinical products.
From that relationship, the FloShield™ brand of laparoscopic products was born.
The products defog the laparoscopic lens, deflect floating debris from energy sources and prevent trocar smudging, and are the first of their kind in the medical industry.
They take less than a minute to set up and result in a 95 percent reduction in the need for surgeons to interrupt a laparoscopic procedure to clean the lens.
The products are used in procedures ranging from bariatric surgery to hysterectomies - anything in which a laparoscope is inserted into the abdomen.
employs 14 full-time employees through MID
, with positions ranging from a regulatory consultant to tech support.
The company manufactures its four, FDA-approved products in a facility just south of Dayton.
The FloShield™ products are sold in 40 hospitals nationwide in states including Ohio, California, Florida and Michigan, and will soon be approved for sale internationally.
sees growth in MID's future and plans on expanding the existing FloShield™ product line.
The company already is working on a Generation II product that further optimizes airflow management in the laparoscopic devices.
The current FloShield™ products - FloShield 5 mm, FloShield 10 mm, FloPort Access Canula and Flo-X Lens Wash - have a 100 percent reorder rate from customers.
"I don't think I ever would have - or could have - started a company without TechColumbus and the other resources available to entrepreneurs in the Region," said Poll
Having gone through the process himself, Poll
emphasized that there are a number of passionate end-users - like doctors, nurses and other medical professionals - that have creative ideas but lack the business knowledge to turn concepts into tangible products.
Columbus has become particularly good at turning these passionate end-users into entrepreneurs.
"We want to make Columbus a destination for new products and biomedical entrepreneurship," said Poll
MID introduces new laparoscope visualization system - Medical Devices Business Review
MID CEO Wayne Poll said the FloShield Air is a direct response to the ever-pressing need for less expensive solutions to surgical problems that are also simple to learn and set up, as well as improves surgical process for doctors, nurses and patient.
With over 20 years of experience as a practicing laparoscopic surgeon, Dr. Wayne Poll has had thorough experience in the frustrations of compromised vision during laparoscopic procedures for both traditional and robotic assisted surgeries.
Through keen determination, foresight and true innovation, Dr. Poll has developed a very simple yet highly effective concept for a unique laparoscopic visualization system.
Dr. Poll founded Minimally Invasive Devices, Inc. (MID) with an expressed goal of eliminating the need to ever remove the laparoscope for cleaning and defogging while substantially improving the consistency and clarity of visualization during laparoscopic procedures.
Wayne Poll, MD
Founder and CEO