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Wrong Walter Siegordner?

Walter W. Siegordner

President

The Aurora Group Inc

HQ Phone:  (800) 318-3934

Direct Phone: (201) ***-****direct phone

Email: w***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

The Aurora Group Inc

62 Leuning Street

South Hackensack, New Jersey,07606

United States

Company Description

We are dedicated to bringing you cutting edge, high-effectiveness personal products with a twist: they last. Too often, this year's absolutely-must-have item becomes next year's embarrassment. Or you find that a product is good--up to a point--and then, sudden... more.

Find other employees at this company (200)

Web References(47 Total References)


Message From Walter Siegordner, President The Aurora Group | The Aurora Group - South Hackensack NJ

www.aurorabrands.com [cached]

Walter Siegordner, President
Walter Siegordner Walter Siegordner Founder & President The Aurora Group - The Art And Science Of Living Well


Health Products Business Information | The Aurora Group - South Hackensack NJ

www.aurorabrands.com [cached]

Walter Siegordner, president of The Aurora Group, notes that his Druide line of shampoos, shower gels, baby care, and goat's milk skin care products use no parabens or propylene glycol.
In addition, all but one of the company's Herbal Clear deodorants contain no parabens (the last product, Siegordner adds, is in the process of being reformulated). Lastly, The Aurora Group's Aroma Crystal Therapy natural skin care line is expected to be paraben-free by March. Although Siegordner agrees that further studies must be conducted before any clear lines can be drawn between parabens and breast cancer, he does believe that consumers should be paying more attention to the quality of the personal care products they purchase. Education is key to ensuring that they understand the potential hazards of ingredients such as parabens, propylene glycol, and other chemicals. "If we can create products without those ingredients, that would be better for everybody," he says.


HSR - Health Supplement Retailer 03/04: Keeping Up Appearances

www.hsrmagazine.com [cached]

Take for example a human fingernail, which has virtually no absorption ability, according to Walter Siegordner, president of The Aurora Group Inc. in S. Hackensack, N.J. Applying a treatment to the nail's cuticle and skin directly above it allows the skin to absorb the nutrients much more effectively, according to Siegordner, compared to most nail hardening and strengthening products applied directly to the nail, which basically just apply a topcoat.


Herbal Care Systems

www.herbalclear.com [cached]

Walter Siegordner, president of The Aurora Group, notes that his Druide line of shampoos, shower gels, baby care, and goat's milk skin care products use no parabens or propylene glycol.In addition, all but one of the company's Herbal Clear deodorants contain no parabens (the last product, Siegordner adds, is in the process of being reformulated).Lastly, The Aurora Group's Aroma Crystal Therapy natural skin care line is expected to be paraben-free by March.Although Siegordner agrees that further studies must be conducted before any clear lines can be drawn between parabens and breast cancer, he does believe that consumers should be paying more attention to the quality of the personal care products they purchase.Education is key to ensuring that they understand the potential hazards of ingredients such as parabens, propylene glycol, and other chemicals. "If we can create products without those ingredients, that would be better for everybody," he says.


Vitamin Retailer

www.vitaminretailer.com [cached]

"Cosmeceuticals is a young but growing industry," noted Walter Siegordner, CEO of The Aurora Group in South Hackensack, NJ.Siegordner said Vivi Nal is unique in that it is not applied directly to the fingernail."For consumers, spending a couple more dollars on toothpaste is okay," Siegordner said."But when they see a product that is $20 or $40 more, that makes people turn their heads and ask why."Most natural product retailers do a good job selling commodity items, such as toothpaste, in personal care," he added.


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