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2016-11-22T00:00:00.000Z

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Wrong Walter O'Brien?

Mr. Walter J. O'Brien Jr.

Chief Executive Officer

O'Reilly

HQ Phone: (707) 827-7000

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O'Reilly

Sebastopol - - Corporate Headquarters 101 Morris Street

Sebastopol, California 95472

United States

Company Description

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really ma ... more

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Background Information

Affiliations

Board Member
Richmond Symphony

Board Member
Meet Better Housing Coalition

Board Member
The Steward School

Board of Advisors Member
Visure Corporation

Board Member
Ad Council

Board Member
J. Walter Thompson Company

Board Member
James Webb Young Fund at the University of Illinois

Education

Marquette University

Web References (65 Total References)


Non-Profit Board of Directors | Better Housing Coalition Board | Better Housing Coalition

www.betterhousingcoalition.org [cached]

Walter J. O'Brien, Jr.

...
Wally O'Brien retired and moved from New York to Richmond. He is a Director on the Board of the Richmond Symphony and has close ties with the University of Richmond. He had a distinguished career in the communications industry, primarily at J. Walter Thompson (JWT), as a strategic thinker and builder of successful brands. Wally's career at JWT lead him to be a member of their worldwide Board of Directors, working with over 40 corporations and the U.S. Marine Corps. He was President of JWT when it was the world's largest advertising agency. Later, he was the CEO/Founder of the branding agency of O'Reilly, O'Brien, Clow, Inc. and President of Hill Holiday Advertising, leading them to win Clios for Best Advertising in their product categories. He worked on issues surrounding the Internet and the New Economy and contributed to President Clinton's Framework for Global Electronic Commerce. He graduated from Marquette University, followed by studies at Graduate Schools of Business at both Harvard and Stanford.


Walter O'Brien Walter ...

www.stewardschool.org [cached]

Walter O'Brien Walter (Wally) J. O'Brien, Jr. is the grandparent of a current eighth-grade student and a former member of the Board of Trustees.

Wally spent most of his professional life at J. Walter Thompson when it was the world's largest and preeminent communications company. His leadership skills and team-building abilities made him a major contributor to world-class client success. As a member of J. Walter Thompson's Board of Directors, he worked with companies such as IMB, Ford, Unilever, De Beers, Coors, Kraft, Gillette, McDonnell Douglas, Hyatt Hotels, Pepsi, Northwestern Mutual Life Insurance, Quaker, Kodak, Rolex, Sprint, US Air, Toys R Us, Nestle, Goodyear, and the U.S. Marine Corps.
After leaving J. Walter Thompson, Wally founded O'Reilly, O'Brien, Clow Inc. and later became president of Hill Holliday advertising.
...
Wally was later recruited by Ogilvy & Mather to oversee the Ford of Europe account in 17 countries. Before retiring in 2005, he was CEO of the International Advertising Association, an organization that operates in 97 countries.
After graduating from Marquette University, Wally completed the Advanced Advertising Planning Program at the Harvard Graduate School of Business and the Executive Program at the Stanford Graduate School of Business. He has served on Marquette's Advisory Council and the Steering Committee at the University of Richmond. He was also a board member of the James Webb Young Fund at the University of Illinois and a past chairman of the American Reading Council and the "Off the Street Club for Boys and Girls."


A New Connectivity - How Technology is Changing the Marketing World

www.womansworld.atalink.co.uk [cached]

by Wally O'Brien, Director General, International Advertising Association

...
Walter J. (Wally) O'Brien Jr is director general of the International Advertising Association.He joined last July after being in the forefront of creating public understanding of the new information economy.He was executive director of the Privacy Leadership Initiative, formed by IBM, Procter & Gamble, other corporations and associations such as the American Association of Advertising Agencies and the Association of National Advertisers.The mission was to create a climate of trust surrounding the internet.
Earlier, he was working on the issues surrounding the new economy, having contributed to the formulation of President Clinton's "Framework for Global Electronic Commerce."
Most of his professional life was spent at J. Walter Thompson, where he distinguished himself as a strategic thinker and a builder of successful brands.More recently, he was tapped by Ogilvy & Mather to manage the Ford of Europe account across 17 countries.The advertising developed under his strategic direction spearheaded one of the most successful new car launches in the then 90-year history of Ford of Europe and earned the IAA's award for Best Pan-European Brand Strategy and Advertising Campaign.
From his first job at JWT as a copywriter, O'Brien distinguished himself in a series of positions and with handling major accounts.The companies he has worked with include IBM, Ford, Unilever, De Beers, Kraft, Gerber, Gillette, McDonald Douglas, Hyatt Hotels, Pepsi Cola, Northwestern Mutual Life Insurance, Quaker, Kodak, US Marine Corps, Dunlop, Rolex, Sprint, Coors Beer, US Air, Toys R Us, Nestlé and Goodyear.
Based on his achievements, he became executive vice president and general manager of JWT/Chicago.He was named president & chief operating officer of JWT/USA and then promoted to vice chairman of JWT's worldwide board of directors, with responsibilities covering 44 countries.He was made a member of the worldwide operating committee and the corporate compensation committee.As its first "director in charge" of worldwide clients, he led JWT's successful strategic realignment to enhance its competitive position.
After leaving JWT, Wally O'Brien founded the branding agency of O'Reilly, O'Brien, Clow Inc.


AdForum: Advertising Agency and Creative Work

www4.adforum.com [cached]

Wally has spent most of his career in the advertising and marketing communications industry. - a career which was capped by his presidency of the National Advertising Review Council.Most of Wally's professional life was spent at J. Walter Thompson.More recently, he was tapped by Ogilvy & Mather to manage the Ford of Europe account across 17 countries.From his first job at JWT as a copywriter, Wally became Executive Vice President and General Manager of JWT/Chicago, then President & Chief Operating Officer of JWT/USA and promoted to Vice Chairman of JWT's Worldwide Board of Directors, with responsibilities covering 44 countries.After leaving JWT, Wally O'Brien founded the branding agency of O'Reilly, O'Brien, Clow Inc.When he left to become President of Hill Holiday Advertising, the agency was consolidated into the French group RSCG. Wally O'Brien graduated from Marquette University, completed the Advanced Advertising Planning Program at the Harvard Graduate School of Business and the Executive Program at the Stanford Graduate School of Business.He has been active in the 4A's and the AAF.

2003 Weather Forecast
Advertising Industry perspective in today's major downturn, by two leading forecasters


AdForum: Advertising Agency and Creative Work

www1.adforum.com [cached]

Wally has spent most of his career in the advertising and marketing communications industry. - a career which was capped by his presidency of the National Advertising Review Council.Most of Wally's professional life was spent at J. Walter Thompson.More recently, he was tapped by Ogilvy & Mather to manage the Ford of Europe account across 17 countries.From his first job at JWT as a copywriter, Wally became Executive Vice President and General Manager of JWT/Chicago, then President & Chief Operating Officer of JWT/USA and promoted to Vice Chairman of JWT's Worldwide Board of Directors, with responsibilities covering 44 countries.After leaving JWT, Wally O'Brien founded the branding agency of O'Reilly, O'Brien, Clow Inc.When he left to become President of Hill Holiday Advertising, the agency was consolidated into the French group RSCG. Wally O'Brien graduated from Marquette University, completed the Advanced Advertising Planning Program at the Harvard Graduate School of Business and the Executive Program at the Stanford Graduate School of Business.He has been active in the 4A's and the AAF.

2003 Weather Forecast
Advertising Industry perspective in today's major downturn, by two leading forecasters

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