Virgil Coffee, a Texas native, began his career in the Motor Club business as well as marketing in the 1960's.
was the marketing arm for Pre-Paid Legal
and wrote the marketing plan that propelled the company to a success.
also had a backround in the sporting good industry, and co-owned 5 retail stores throughout Texas.
share of the company and moved to Oklahoma to sell memberships for another Motor Club company.
seventeen year tenure with that company, Virgil
way up to the Presidency of that company, but eventually in 1987, Virgil Coffee
own company known today as TVC Marketing Associates, Inc.
The company continued to grow over the next 25 + years.
TVC stands for "Truckers Voice in Court, which did just what the name implies, provided court representation for truckers in motor related incidents.
Owner Virgil Coffee (father of Oklahoma Senator Glenn Coffee) began his joint ownership of Motor Club of America.
Virgil Coffee also worked for Pre-Paid Legal Services (currently known as Legal Shield) through his company TVC Marketing.
tenure (7 years), his
marketing techniques created a 4 digit percentage gain in earnings for his
years of expereience with marketing and providing products for automotive customers led him to continue the legacy of Motor Club of America.
David Kircher is the president of Motor Club of America, and Virgil Coffee is the president and owner of TVC Marketing Associates, Inc.