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Wrong Vincent Covello?

Vincent T. Covello

Director

Center for Risk Communication

HQ Phone:  (917) 270-5280

Direct Phone: (646) ***-****direct phone

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Center for Risk Communication

Center For Risk Communication 415 East 52Nd Street, Suite 3Da

New York City, New York,10022

United States

Company Description

The Center for Risk Communication is a pioneer in the development and use of advanced communication methods based on decades of university-level behavioral-science research and practice. Research and experience clearly prove that one of the most important keys... more.

Find other employees at this company (6)

Background Information

Employment History

Associate Professor of Environmental Sciences and Clinical Medicine

Columbia University


Director of the Risk Assessment Program

National Science Foundation


Affiliations

Consortium for Risk and Crisis Communication

Co-Founder


Department of Defense

Lead Risk and Crisis Communications Consultant and Advisor


Department of Health and Human Services

Lead Risk and Crisis Communications Consultant and Advisor


Education

B.A. with honors

Cambridge University


Bachelor of Science

Management Certification

Angelo State University


M.A.

Cambridge University


PhD


doctorate

Columbia University


Web References(199 Total References)


Meet the Team | Center for Risk Communication

centerforriskcommunication.org [cached]

Vincent T. Covello, PhD (Director)
Vince Covello, PhD, Director of Center for Risk Communication Vince Covello, PhD, Director Dr. Vincent T. Covello, founder and Director of the Center for Risk Communication, is a nationally and internationally recognized trainer, researcher, consultant, and expert in crisis, conflict, change and risk communications. Over the past twenty-five years, he has held numerous positions in academia and government, including Associate Professor of Environmental Sciences and Clinical Medicine at Columbia University. Prior to his joining the faculty at Columbia, Dr. Covello was a senior scientist at the White House Council on Environmental Quality in Washington, D.C., a Study Director at the National Research Council/National Academy of Sciences and the Director of the Risk Assessment Program at the National Science Foundation. Dr. Covello received his doctorate from Columbia University and his B.A. with honors and M.A. from Cambridge University in England. He is on the editorial board of several journals and is the Past President of the Society for Risk analysis, a professional association with over 2,500 members. Dr. Covello has authored or edited over 25 books and over 75 published articles on risk assessment, management, and communication.


www.csg.org

That's according to risk communication expert Vincent Covello.
"People under stress process information not in terms of seven but in terms of three," he told attendees at the first-ever Economic Summit of the States, sponsored by The Council of State Governments May 20-23. "When a person is upset, worried, anxious, that shift in the brain takes place in three messages." Covello, director of the Center for Risk Communication, said there actually are three magic numbers-27/9/3. That translates into 27 words, nine seconds, three messages. He advised state leaders to prepare their messages with the 27/9/3 principle. "If you don't keep it short and simple, someone else will make it short and simple for you," he said. Covello offered examples of messages during high-stress times in the nation's history. The effective messages were those that adhered to the principle he described. Covello acknowledged that his professional life deals with people's fears. Risk communication addresses people's fears related to the things that might be lost or threatened. And it's the same in several communications fields, he said, including: Covello said leaders should be prepared to address those concerns, and shared a list of 77 questions that represent 95 percent of those asked by reporters in the first press conference of a major disaster. Those questions, he said, relate to three broad topics: What happened? What caused it to happen? What does it mean? The earthquake in Haiti and the BP oil spill in the Gulf confirmed it once again, he said. "This allows you to have a crystal ball to see the future," Covello told state leaders, "to start thinking about what you're going to say. It gives you the luxury of time before you speak." Covello also shared several templates for response to high-stress situations. Among his suggestions, depending on the situation: Show compassion, conviction and optimism. "When people are stressed or concerned, they want to know you care before they care what you know," Covello said. While there are basic rules of communication, Covello said high-concern situations change the rules of communication. "The key to risk communication success," he said, " is anticipation, preparation and practice."


News – Wilt PR

wiltpr.com [cached]

Dr. Vince Cavello with the Center for Risk Communication has produced research that proves it take three times as much time and resources to react to, and overcome, negative publicity than it is to produce one positive, proactive communication.


MCH Public Health Leadership Institute

www.mchphli.org [cached]

Vincent Covello, PhD
Vincent Covello, PhD Director of the Center for Risk Communication


www.csg.org

The summit will feature addresses from national pollster Frank Luntz, crisis communications expert Vincent Covello, former Arkansas Gov.
Vincent Covello, Ph.D. Covello, who will speak from 2:30-4 p.m. May 22, is the founder and director of the Center for Risk Communication. In his 25-year career, Covello has served both as a senior White House staffer and a faculty member at Columbia University. Covello will draw upon his years of experience in the field to share practical techniques for informing and reassuring constituents in the height of a crisis.


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