Tyree L Fields (Marketing Director)As Marketing Director for Five Star Basketball, Mr. Fields has the responsibility for building relationships and developing innovative sales and marketing solutions for Five Star's B2B and B2C market segments.Mr. Fields also has the responsibility of Director of Strategic Programs and Initiatives for the Five Star Foundation (Five Star's non-profit segment).In addition, Mr. Fields serves as President and Chief Executive Officer of Ideaology, Incorporated (a business development and consulting organization).Mr. Fields brings over fifteen years of diverse business expertise and skills to Ideaology from his affiliation with major companies such as 7-Eleven Corporation, Frito-Lay, Fed Ex Corporation, and New Horizons..Mr. Fields work with Fed Ex Corporation earned him recognition for front-line leadership, which included feedback that placed him in the upper 4% of domestic surveys completed by Fed Ex employees.These surveys placed emphasis on leadership values, business results, and overall operations expertise.During his tenure with Frito Lay, Mr. Fields had the primary responsibility of North American logistics and internal business consulting.He worked on a team which assisted PepsiCo in the Productivity for Growth program (A program which streamlined the PepsiCo subsidiaries supply chain process and focused on other specific operational measures to ensure profitability and efficiency) which continues today to save PepsiCo several millions of dollars on an annual basis..He attended California State University and Southwestern Christian College on full athletic scholarships and majored in business finance.Mr. Fields is a member of the The Business Volunteers for the Arts (Philadelphia, PA), The Five Star Foundation Board of Directors, Leadership Dayton, and a former member of the Abington Branch YMCA Board of Directors.

Tyree L. FieldsPresident and CEOIdeaology, IncorporatedPO Box 45786Philadelphia, PA 19149877.418.0641 (office)866.723.3657 (fax)

Tyree L. Fields is President and Chief Executive Officer of Ideaology, Incorporated and is responsible for the executive leadership and overall management of the Company.Mr. Fields brings over thirteen years of diverse business expertise and skills to Ideaology from his affiliation with major companies such as 7-Eleven Corporation, Frito-Lay, Colgate-Palmolive, Fed Ex Corporation, and AT&T.Mr. Fields is a member of the American Management Association (AMA), a member of the Abington, Pennsylvania YMCA Board of Directors, the Greater Philadelphia Chamber of Commerce, The Philadelphia Business Volunteers for the Arts, The American Marketing Association, and The United States Chamber of Commerce.He has also sponsored, developed and assisted numerous youth and professional workshops.

Tyree Fields, President/CEO Ideaology, Inc.