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This profile was last updated on 4/29/14  and contains information from public web pages and contributions from the ZoomInfo community.

Founder

Phone: (206) ***-****  HQ Phone
Always Running
7300 E GREEN LAKE DR N
SEATTLE, Washington 98115
United States

Company Description: When you join Always Running you are taking the first step toward achieving your fitness goals, thanks to our one-on-one approach to coaching. We provide individual...   more
Background

Education

  • degree , Psychology
    Virginia Tech
24 Total References
Web References
Always Running : About : Team Bios
www.alwaysrunning.com, 29 April 2014 [cached]
Tony Williams , Founder & Owner Coach Tony
Tony began running April 5, 1979. He was a 14 year old 8th grader at PS #5 in Patterson, New Jersey. He had run a mile in 5:38, which he thought was pretty good until news reached him of a girl in his school who had just run a mile in 5:28.
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The night before his first high school track race, at age 15, Tony wrote a note to his parents and hung it on his bedroom door. It read, "Do not disturb, runner asleep. It was signed " Always Running, Tony Williams. Since then Tony has logged over 70,000 miles in his running career with only 80 days missed during his first 20 years of running. He excelled as a high school, collegiate and post-collegiate runner, and was a two-time Jr. National champion. Tony graduated from Virginia Tech with a degree in Psychology in 1989. While attending Virginia Tech he won the NCAA Division I All-American honors in both the 10,000 meter and cross country events. Tony became a Nike sponsored athlete in 1984, maintaining that sponsorship until 1997. In 1996 he completed the US Olympic Men's Marathon Trials.
He has completed numerous races of all lengths. His various PR's are: Marathon - 2:22:00, half marathon - 1:05:05, 10K - 28:55, 5K - 14:10, and continues to coach others in reaching their goals while maintaining his training. Tony stopped competing on a elite level in 1999 but still runs 30-40 miles per week.
New Jersey Girl, Always Running Mascot Jersey Girl
Jersey is Coach Tony's dog and the Always Running Team Mascot. Jersey is an integral part of the Always Running team and can be found playing in the Always Running gym with clients or getting a work out with Coach Tony on a long run.
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Boost your running I.Q. with tips from Coach Tony and the AR staff.
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Coach Tony Williams selected by Runner's World Magazine to coach weight loss challenge.
Read More
Sunset Magazine
Coach Tony featured in Fitness Friendly Northwest article.
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Coach Tony Williams featured in Pacific Northwest Magazine on establishing a running program.
Read More
Seattle Times
Coach Tony Williams featured in Seattle Times on aging well.
Read More
Tony Pictured with Jersey "You are the only one who can get you where you want to be. I can guide your steps, but I can't do the work for you." - Tony Williams Founder of Always Running
Always Running : About : Success Stories
www.alwaysrunning.com, 29 April 2014 [cached]
So two and half years ago, I met with Coach Tony. He told me that I could learn to run and that I might actually enjoy it.
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Every time Coach Tony told me I could run further than I had before, I seriously questioned his sanity.
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That's when my husband suggested that I go see Tony.
At my initial meeting with Tony the first question he asked me is "What do you want to achieve? Great question!
Number one: keep me from injuring myself. Number two: help me get to my first 5k and finish it "respectably for my age".
Running with Tony was a challenge at first because I was now running outside and running hills with more and more frequency. I would complain about each and every hill he placed in my route. I knew something had dramatically changed when on a 3 mile run I lost my balance and as I was falling my first thought was to protect my Garmin watch.
My first race was on Mother's Day and I was ready because of training with Tony.
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Since starting regular private lesson with Tony, this has been transformed. Knowing my running wishes and challenges, Tony formulates weekly workout calendars that have been instrumental in enhancing my joy of running. The private workouts have been particularly pivotal in helping me "turn around" my running skills and attitudes.
The individual coaching Tony provides has made me a much "smarter" and skilled runner.
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If I have an appointment, I'll show up, and that's exactly the structure Coach Tony Williams provides.
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Here I feel if I skipped without a good reason that I would get a ton of crap from Tony, especially since he plans my workouts around my schedule. In fact, one time I was running late from work and someone was waiting there to help me get started on my workout. She called me on my cell to see if I was still coming that evening… what gym does that?
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I remember my first group run was in February, and Tony had me walk 2 miles, run a mile and walk the next two.
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1. New Experiences - Every week Tony and his crew lay out a new course for the Saturday group run, somewhere throughout King County. Whether it's running through Pike Place Market, across I-90, or from peak-to-peak on Tiger Mountain, all I have to do is sit back and take in the scenery while I run.
2. Smart Workouts - Tony personally prepares my running schedule for me. He builds in the right amount of challenge balanced with the right amount of rest in order to maximize my progress and minimize injury. He considers my family, work, and travel schedules to give me a plan I can accomplish.
3. Constant Motivation - I'm a very self-motivated person, but just knowing Tony and AR are there makes me push myself a little bit harder. It makes me get up on those mornings when I'd really rather sleep in and it makes me step up in the last stages of a race or tough workout.
4. Knowledgeable Advice - Whether I need a great stretch for my Piriformis muscle or just need to know what to do about the blisters I got from those #$@%* new shoes the day before my marathon, Tony and the AR crew come through.
5. Friendship - Finally, and perhaps most importantly, Tony, his AR staffers, and the entire AR clientele are just plain fun to hang out with. They are friendly, funny, supportive, and they care about my personal goals and progress.
The AR team after 24 hours of Ragnar
Coach Tony and Always Running prepared me for my first marathon (Vancouver, BC, 2000), and have coached me through nine more since then. They helped me qualify for Boston, and made sure I ran it without blowing up from over-excitement . They got me through a brutally hot half-ironman triathlon in Eastern Washington, including preparing me for the 1.2 mile open water swim. I was part of the AR team that took first place for our age group in the 187 mile, 24 hour, Ragnar NW Passage Relay race from Blaine to Langley in 2008 (OK, my one and only podium finish, but only because we had a couple ringers on the team). And most recently, Tony prepared me to successfully finish the 2009 Goofy's Challenge at Disneyworld, a half-marathon on Saturday followed by a full marathon on Sunday.
I don't know what my next event will be. I hate not having something to look forward to, so Tony and I are plotting.
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That's when I met Tony Williams at Always Running. I have to admit that at first I wasn't all that impressed with the small boutique studio gym located on Green Lake in Seattle, after spending years belonging to mega-gyms. But I knew from the first moment I sat down with Coach Tony that this was what I was looking for. We had an in-depth discussion of what goals I had for myself (stuff I wasn't even sure of when I walked in the door) and how he could help me attain them. He let me know right from the start that if I was going to change my life (yes, my LIFE) that it had to start with me.
It was at my first Wednesday Night Group Run that I saw what a great rapport all of the clients have with each other. There is a great network of support amongst the staff and the clientele of Always Running. Everyone there made me feel very comfortable from the get-go. For my first "run" Tony paired me up with someone that was compatible with my level of running and we hit it off. As the months have gone by I've seen more and more the level of personal service that is available, from doctor referrals to yoga classes to nutrition and massage therapists and I've had nothing but a positive, supportive experience at Always Running.
The old me
I have now been working with Tony Williams and Always Running for 9 months and I've lost 60 lbs and gained a huge amount of self-esteem. I've also enjoyed making some new supportive, like-minded friends that have become a part of my new life of fitness. What surprises me most after all these months of working with Coach Tony and Always Running is that I've become a runner.
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I got here not only because of my hard work but because of the training I received from Coach Tony and Always Running.
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I have to admit that I was a little intimidated at first when Tony asked, "What are you training for? An Iron-Man? No. A Marathon? No. A ½ Marathon?
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It took me a year and a half to get to this stage, some will power and a lot of help from Tony. You would think that running is easy and natural but there are lots of tricks. My private sessions with Tony have been extremely useful. I have learned how to run up hill or down hill, how to pace myself, how to think about running. Challenging running is a constant interplay of mental limits and physical limits. There are moments when physically I can push myself but I have a deluge of negative thoughts telling me to quit, this is impossible etc. Tony made me aware of this process and now I know how to deal with it.
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In June 2007 I just dropped by the Always Running office and had the first meeting with Tony. He asked me what I want to achieve. I wanted to be able to run again. I felt I needed adult supervision for doing that in a safe way. And I craved the energy that running used to give me. The only way to describe it is "walking on springs". I wanted to walk on springs again. Tony took me to a podiatrist and we figured out the old Achilles problem and they both said that it could be managed with care. So Tony taught how to take care of my feet after runs, how to massage them, how to stretch, etc.
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Tony corrected some mistakes in my very first evaluation - I even ran my first mile without stopping during this session.
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Boost your running I.Q. with tips from Coach Tony and the AR staff.
...
Coach Tony Williams selected by Runner's World Magazine to coach weight loss challenge.
Read More
Sunset Magazine
Coach Tony featured in Fitness Friendly Northwest article.
...
Coach Tony Williams featured in Pacific Northwest Magazine on establishing a running program.
Read More
Seattle Times
Coach Tony Williams featured in Seattle Times on aging well.
Read More
Tony Pictured with Jersey "You are the only one who can get you where you want to be. I can guide your steps, but I can't do the work for you." - Tony Williams Founder of Always Running
Always Running : About : History
www.alwaysrunning.com, 29 April 2014 [cached]
The concept of Always Running as a business originated in 1993 but its roots took hold 14 years earlier when Coach Tony Williams ran his first mile as part of a fitness test in the 8 th grade. Here, Tony's career took off and it hasn't stopped for the past 27 years.
Always Running Van
As an elite athlete Tony has always asked himself what people needed in order to maintain their fitness. How were gyms failing the mass population? Coming from a career in counseling, Tony knew he had to look at each person as an individual - each of us has a unique genetic code, requiring different tools to reach the same goal. Coach himself had the experience of someone trying to fit him into a mold during his college days. Having come from a High School Coach who paid attention to his individual needs to college where he was given the workouts that the coach assigned year after year - he rebelled and looked at his needs as an individual.
In 1993, Williams had just moved to Seattle and was approached by someone at a race to coach her husband and, thus, his coaching career began. Over time, more and more people approached him about coaching. As clients' needs grew, so did Always Running.
The first few clients were one-on-one through mobile support, utilizing the parks throughout King County. For his own training, Coach Tony explored the hundreds of trails throughout Puget Sound, such as Tiger Mountain, Cougar Mountain and the Iron Horse Trail. Always Running's group run events grew from his clients' desires to check out the same trails. To bring his clients together for group runs, he knew that he needed to accommodate their various paces so he developed a staggered start time, where he would start the slowest group first followed another every 2-3 minutes and everyone would see each other on the trail and finish at the same time. As the courses became more elaborate, Coach Tony would run the course first, chalking the directional symbols so that no one would get lost. Today, the group runs have evolved into an inventory of over 100 trails throughout the Puget Sound area, so clients never run the same trail in the same year.
Always Running continued to grow throughout the years based on clients' needs and resulting in Tony hiring his first employee in 1997, a personal trainer to help build clients' strength training. In that same year, Always Running opened its first mini-gym location in a one-car garage.
As clients' confidence in Coach Tony and his staff increased, they began to ask for coaching outside of running, including triathlons, climbing and cycling. Coach Tony also developed a Medical Liaison program, attending doctor appointments with clients for their fitness-related injuries.
...
Boost your running I.Q. with tips from Coach Tony and the AR staff.
...
Coach Tony Williams selected by Runner's World Magazine to coach weight loss challenge.
Read More
Sunset Magazine
Coach Tony featured in Fitness Friendly Northwest article.
...
Coach Tony Williams featured in Pacific Northwest Magazine on establishing a running program.
Read More
Seattle Times
Coach Tony Williams featured in Seattle Times on aging well.
Read More
Tony Pictured with Jersey "You are the only one who can get you where you want to be. I can guide your steps, but I can't do the work for you." - Tony Williams Founder of Always Running
Always Running
www.alwaysrunning.com, 29 April 2014 [cached]
Boost your running I.Q. with tips from Coach Tony and the AR staff.
...
Coach Tony Williams selected by Runner's World Magazine to coach weight loss challenge.
Read More
Sunset Magazine
Coach Tony featured in Fitness Friendly Northwest article.
...
Coach Tony Williams featured in Pacific Northwest Magazine on establishing a running program.
Read More
Seattle Times
Coach Tony Williams featured in Seattle Times on aging well.
Read More
Tony Pictured with Jersey "You are the only one who can get you where you want to be. I can guide your steps, but I can't do the work for you." - Tony Williams Founder of Always Running
Always Running : Metropolitan Award
www.alwaysrunning.com, 29 April 2014 [cached]
No city in America logs more hours of hard-core cardio, but when Rain City needs a push to get off its tush, Tony Williams is its go-to jogging guru. The elite athlete started his coaching company Always Running in 1993, and today offers one-on-one training plus organized group runs at trails sites in and around town.
...
Boost your running I.Q. with tips from Coach Tony and the AR staff.
...
Coach Tony Williams selected by Runner's World Magazine to coach weight loss challenge.
Read More
Sunset Magazine
Coach Tony featured in Fitness Friendly Northwest article.
...
Coach Tony Williams featured in Pacific Northwest Magazine on establishing a running program.
Read More
Seattle Times
Coach Tony Williams featured in Seattle Times on aging well.
Read More
Tony Pictured with Jersey "You are the only one who can get you where you want to be. I can guide your steps, but I can't do the work for you." - Tony Williams Founder of Always Running
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