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2016-11-05T00:00:00.000Z

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Wrong Todd Sloane?

Mr. Todd SloaneTodd Sloane

Senior Vice President and Creative

Publishers Clearing House

HQ Phone: (800) 645-9242

Email: t***@***.com

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Publishers Clearing House

382 Channel Drive

Port Washington, New York 11050

United States

Company Description

PCH is a leading interactive media company offering a broad range of products, digital entertainment and services to consumers. Our success is built on PCH's unique, free-to-play, chance-to-win value proposition, individually personalized offers based on ... more

Find other employees at this company (673)

Background Information

Affiliations

Board Member
Digex Incorporated

Education

BS

Business Administration

State University of New York at Buffalo

BS

Business Administration/Marketing Concentration

SUNY Buffalo

Web References (62 Total References)


Meet the Prize Patrol

info.pch.com [cached]

Todd Sloane, PCH Prize Patrol Elite Member

Todd Sloane, who joined PCH as a Marketing Analyst in 1985, is credited with inventing the Publishers Clearing House Prize Patrol when he suggested to his boss that they bring a hand-held video camera along to film the winner's reaction at the moment of surprise, instead of filming the winner in a studio later on for TV commercials. As luck would have it, the couple they surprised in that first-ever live winning moment experiment had a very exciting reaction, with shrill screams, hugs, jumps for joy and smiles galore. So, the Prize Patrol was born. Todd has held many positions in PCH leading him to Senior Vice President of Creative, his current title. Todd has a BS in Business Administration with a Marketing Concentration from State University of New York at Buffalo.


Meet the PCH Team

info.pch.com [cached]

Todd Sloane, Senior Vice President

...
Todd Sloane Todd Sloane joined PCH as a Marketing Analyst in 1985. He has held many positions in the Company, including Advertising Manager and Director of Promotion Development. In his current position as Senior Vice President Creative Todd manages all of the creative content the company produces including mailings, online promotions, and television advertising. Todd is also co-founder of the famous PCH Prize Patrol, and regularly participates in prize awards. Todd attained his BS in Business Administration/Marketing Concentration from SUNY Buffalo.


Todd Sloane, Senior Vice ...

info.pch.com [cached]

Todd Sloane, Senior Vice President

...
Todd Sloane joined PCH as a Marketing Analyst in 1985. He has held many positions in the Company, including Advertising Manager and Director of Promotion Development. In his current position as Senior Vice President Creative Todd manages all of the creative content the company produces including mailings, online promotions, and television advertising. Todd is also co-founder of the famous PCH Prize Patrol, and regularly participates in prize awards. Todd attained his BS in Business Administration/Marketing Concentration from SUNY Buffalo.


PCH Winners Circle: PCH Staff

blog.pch.com [cached]

The people on TV are not actors, but are real employees, Dave Sayer, Todd Sloane and Eve Fish, all of whom I have had the pleasure of meeting in the halls where I work every day.

...
Over the years, Todd Sloane and yours truly have both seen a lot of Madison Avenue - the legendary birthplace of thousands of TV ad campaigns. But we are not literally "mad" men, and we didn't come up with the Prize Patrol idea in bustling New York City but in the calmer suburban town of Port Washington where PCH was founded in 1953 and is still based.
Until 1989, PCH Sweepstakes winners were notified by phone that they had won big cash prizes. Todd thought an in-person surprise visit with the good news would generate extremely watchable TV commercial footage, and - boy! - was he right.
...
Just over twenty years ago, Todd Sloane, an assistant in the PCH advertising department, came to me and said, "I have an idea."
...
The idea seemed a bit outrageous; but Todd volunteered to experiment with his amateur camcorder; so we flew to the winner's home in Texas to give it a try.
...
Todd and I founded the PCH Prize Patrol to personally deliver roses, balloons and Big Checks - which since 1989 have numbered nearly a thousand! That's a lot of miles - and over $221 million in prize money!
...
(P.S.: By the way, Todd continued to come up with bright ideas at PCH and is now one of our top executives.)


Digex | Industries | Media & Entertainment

www.digex.net [cached]

Todd Sloane, Vice President, pch.com

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