Tim Olphie, Chairman and CEO of Vibe Records, is building the label of the future, one that is both artist and consumer friendly.
From Olphie's perspective, the artists and the consumers are the two most important elements in achieving success in the music business but corporate greed is the virus that is dragging down the current system.
"It's a fact that 66% of record buyers have said that they would buy more albums if they were less expensive," said Olphie
understands both the artist side and the retail side of the business because of his
career began when he
played guitar in his
group, "Gablin", who won a battle of the bands contest judged by the late Harry Chapin.
He then worked in retail managing a chain of ten Record World stores and then graduated to become the General Manager of SOUL/MCA.
discovered the legendary, Spectrum City, which evolved into one of the greatest rap groups of all time, Public Enemy.
went on to oversee the soundtrack to the gangster film, "Juice," featuring the late Tupac Shukur.
has signed over 20 artists to various major and independent record companies.
During his days working as a record executive at Sony Music, Olphie worked on album campaigns for superstars Michael Jackson and Mariah Carey to name a few.
"Unlike any other small independent label, Vibe Records
has national distribution and takes care of the marketing, promotion, sales and distribution of every album we produce, in the same way that the big record labels have done in the past," said Olphie
Speaking of Mr. McCoy, Vibe Records Chairman and CEO Tim Olphie said, "We can only grow stronger with the great advice and insight of an individual like Bob as we undertake the next stage in our growth.