Theodore F. Dunn, Ph.D, Strategic Advisor Mr. Dunn brings an enormous amount of experience and expertise to MarketingInfo.Prior to becoming a marketing research and advertising consultant, Mr. Dunn was president of Spagna Dunn Inc., a full service market research company.Mr.Dunn has also served as Senior Vice President and Director of Research Services at the Benton & Bowles advertising agency and as Vice President, Director of Research and a member of the Board of Directors at the Kenyon and Eckhardt advertising agency.Among his long list of accomplishments, Mr. Dunn has served as Chairman of the ARF, Technical Consulting Director to the ARF, Chairman of the Research Committee of the American Association of Advertising Agencies, President of the Consumer Psychology Division of the American Psychological Association, President of the New York Chapter of the American Marketing Association and President of the Market Research Council.Mr. Dunn also is a member of the Market Research Council's Marketing Research Hall of Fame.Mr. Dunn earned his Ph.D. from American University and his BA and MA degrees from George Washington University. The Advertising Research Foundation
back row, (l-r) Gale Metzger ('88-89), Joan Treistman ('00-01), Ted Dunn ('90-91), David Poltrack ('95-97) front row, (l-r) Hall of Fame'09 Winner George Fabian, Ira Schloss ('08-09), Phil Levine ('80-81), Robert Cohen (''07-08) and Arthur Kover ('89-90)
Working for Norm Hecht and Paul Roth in Media at K&E incarnations ago, with the blessing of Sy Lieberman and Ted Dunn who commanded Research, I manually assembled 2000 copy tests the agency had done and tried to figure out the general patterns based on my own perceptions of the dimensions at play.
Members of its Board of Advisors include Ernest Von Simson , a senior partner of Cassius Advisors ; Michael J. Naples , former President and Chief Executive Officer of the Advertising Research Foundation ; Larry Mock , former Vice President of Consumer & Market Knowledge at Proctor & Gamble and current Chairman of the ARF's Board of Directors ; Larry Gold , Editor and Publisher of Inside Research , the industry's most acclaimed print newsletter ; and Ted Dunn , a member of the Market Research Council's Market Research Hall of Fame.
Browse ZoomInfo's company directory. Our company profiles include corporate background information, detailed descriptions, and links to comprehensive employee profiles with verified contact information.