Toblerone was created by Theodor
Tobler in Bern, Switzerland in 1908
(pronounced /'to?bl?ro?n/ in English and [tobl?'?one] in Swiss German) is a chocolate bar made by Kraft Foods, who acquired former owner Jacobs Suchard in 1990.
It is best known for its distinctive packaging, its prism shape (triangular prism or pentahedron) and its ubiquity in airport duty-free shops.
The triangular shape of the Matterhorn in the Swiss Alps is commonly believed to have given Theodor Tobler his
inspiration for the shape of Toblerone
However, according to Theodor's sons, the triangular shape originates from a pyramid shape that dancers at the Folies Bergères created as the finale of a show that Theodor saw.
Toblerone was created by Theodor Tobler and Emil Baumann in Bern, Switzerland in 1908.
applied for a patent for the Toblerone
manufacturing process in Bern in 1906.
brand was trademarked in 1909, at the Federal Institute for Intellectual Property