Inti Universal Holdings' president Tan Yew Sing says the company wants to raise the ratio between foreign and Malaysian students to 30:70
...Inti president Tan Yew Sing said the company wants to raise this to 30:70 to give the local students a wider range of international culture and experience.
"It's like providing our local students with ‘international' environment," he
told Business Times
Currently, there are about 2,500 international students at institutions of higher learning under the Inti's banner.
The company, which controls Inti Colleges
, Metropolitan College
, PJ College of Art & Design
, among others, has embarked on a new marketing strategy to attract more students to its campuses.
"The thrust of the strategy is ‘employability'," explained Tan
Besides focusing on "employability", Tan
will also be banking on its alliances and new products to draw more enrolment.
"We hope to create a new income stream for the group with our newly-acquired PJ College of Arts & Design
also hopes its partnership with University of Adelaide and University of Bradford
, which resulted in new twinning programmes being offered to students, will boost the number of student intakes.
"We are also targeting a new market, which is the working adults.For that, we are working with the Malaysian Institute of Management
to provide adult education and post-graduate programmes," he
On the overall outlook for the year, Tan
is optimistic that the company will have a stronger performance in the current financial year.