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Wrong Tammie Aaron-Barrada?

Tammie Aaron-Barrada

President and Chief Executive Officer

Pottie Stickers

Direct Phone: (412) ***-****       

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Pottie Stickers

106 Valley Hi Lane

Ruffs Dale, Pennsylvania 15679

United States

Company Description

Our mission at Aaron Barrada, Inc., for PottieStickers and RewardEmStickers is to help children learn new tasks in a manner that promotes independence and enhances self-esteem while we help make life easier for mothers and childcare-givers. Our commitme ... more

Background Information

Employment History


Aaron Rents , Inc.


Board of Advisers


Westmoreland County Community College


Seton Hill University

Web References (59 Total References)

Seton Hill : E-Magnify: Success Stories [cached]

PottieStickers: An invention flush with success - Tammie Aaron-Barrada Seton Hill : E-Magnify: Success Stories

PottieStickers: An invention flush with success - Tammie Aaron-Barrada
"From the time I was in high school, I would tell everybody that I would own my own business," said Tammie Aaron-Barrada, president and CEO of Aaron-Barrada, Inc. in Hunker, Pa. Her product, PottieStickers, is an award-winning toilet-training method. "You know from day one if you have the entrepreneurial spirit."
Aaron-Barrada first ventured into business when she was a student at Westmoreland County Community College in Pennsylvania. She rented printing equipment and offered to produce letterhead, envelopes, and other stationary for local businesses. Her printing business paid her way to an Associates Degree, and she's been entrepreneurial ever since.
"All my life I've wanted to come up with an invention," Aaron-Barrada said. She admits that while working in the service industry, she thought it would be so much easier to sell a product of one's own design. Then, while toilet training her son in 2000, she was inspired to create PottieStickers, a toddler rewards system.
That's how I came up with 'no wrong way.'" And that's Aaron-Barrada's patented concept. "No mother out there's going to upset her child when they do toilet training through the rewards system, because no matter how they place it, there's no wrong way."
Still, her success didn't come easily. In 2001, Aaron-Barrada was working up a business plan for the idea when her husband fell ill with cancer. He died, and Aaron-Barrada was widowed with two young children. She worked through 2002 in a haze, churning out designs for the PottieStickers. She incorporated her business in 2003, and only began marketing PottieStickers in March 2004. That September, her invention became a finalist for the national Stevie Award for Best New Product of 2004. The Stevie Awards recognize the best women-owned small businesses in the United States.
What inspired her success? "Looking at the face of my kids," Aaron-Barrada said. "When my husband died, he had no life insurance, so this is how we're paying the bills."
Aaron-Barrada hadn't even planned on introducing PottieStickers to the public. She met with her board of directors to present what she thought would be her first product - a board game. She discussed possible future products during her presentation, and by the time she had finished, her directors proposed that she pursue the PottieStickers idea first. She did, and it's been full steam ahead ever since.
"Always surround yourself with absolutely wonderful people, because they always make you look great," Aaron-Barrada advises. Her board of directors is made up of successful business people from different business areas. "I take in their life experiences to benefit my business. Instead of having a mentor, I have many mentors."
Aaron-Barrada has other secrets to success. She operates with a business philosophy that she prints on her product packaging: GFW, meaning God, Family, Work. As part of that, Aaron-Barrada tithes 10 percent of her profits from PottieStickers for cancer research.
"It's a good feeling; it's very rewarding. God blesses us every time we donate," Aaron-Barrada said. "My proudest business accomplishment was my first donation to cancer research."
Aaron-Barrada also contributes to the community by joining networks of support for women business owners. She's a member of about 10 women business organizations, and most recently joined the first-ever Mom Invented?
With the Internet, our networking is more of a global communication coalition for women," Aaron-Barrada said. Plus, there is additional support for women inventors and business owners. Aaron-Barrada was a WriteIdea business plan competition award winner for Westmoreland County, Pa. The competition, sponsored by Seton Hill University's National Education Center for Women in Business, is intended to stimulate and accelerate the business start-up process of women entrepreneurs in the Southwest Region of Pennsylvania. She also received SBA Women-Owned Business certifications, which enable her to take advantage of support from the government. Plus, it allows her to work with bigger businesses like Wal-Mart.
Even though women have made strides in business, Aaron-Barrada still sees a ceiling for women - not a glass ceiling, but one made of Plexiglas. "Unlike glass, you can't kick through Plexiglas," Aaron-Barrada said. "I see women opting out of the workforce to start more business and to work from home, to telecommute. And I see a lot more of the independent offices. In other words, women are making strides as entrepreneurs - saving their energy by subverting the corporate ladder and following their dreams on their own.
Meanwhile, Tammie Aaron-Barrada is also making strides. She plans to add additional products to her line. With approximately sixty patents and a bevy of fresh ideas for her business, it's clear that Aaron-Barrada, Inc. is poised for growth.

Moms on the Move with Linda Swain - Tammie Aaron-Barrada [cached]

Tammie Aaron-Barrada

Tammie Aaron-Barrada
Widowed Mom in Dire Circumstance Creates Business Success!
Tammie Aaron-Barrada's husband grew up believing that he was sterile and would never father a child. Yet when they married in the late 1990's, it wasn't long before Tammie became pregnant with their son.
And the day after the World Trade Center came crashing down in horror; Tammie Aaron-Barrada's world also fell apart. Her husband was diagnosed with cancer: A cancer caused from his exposure to asbestos 30 years prior while working as a civil engineer and a cancer with no known cure. Her husband spent the next two months in and out of the hospital undergoing treatment while they searched in vain for a cure that did not exist. Tammie states, "He was diagnosed on September 12th and died on December 8th, so at least we had that time to talk about the children and things of that sort. If he was in an accident and just taken, we would not have had that quality time together." A former owner of an advertising agency, Aaron-Barrada had been working on a toilet training reward system before learning of her husband's illness. She states, "I had designed the system and was in the middle of writing the patent and putting all this stuff together. I was starting to use them on my son Omar right before my husband got sick, and it was my son who started calling them "PottieStickers".
Tammie had already begun training her son with the PottieStickers system and because it was completely portable, she was able to continue with the daily trips to the hospital to visit her husband. Aaron-Barrada stresses the importance of consistency when trying to potty train a child. She states, "When you're a working family, or one of our family-on-the-go lifestyles, you'll come across the problem of the daycare doing it this way, and mom or grandma doing it that way, and the kids are confused.
Tammie commenced to design a whole line of stickers and put together a CD as well as various other interrelated products to aid in the toilet training process. Determined to succeed, she moved back to Pennsylvania to be with her family for help with the children and incorporated Aaron-Barrada, Inc. in 2002 as a tribute to her husband. Her business plan won the Write Idea contest in 2003 and Tammie used the monetary award for seed money to get the company off the ground.
For Aaron-Barrada, some of the biggest challenges were finding the information she needed to launch this business, while simultaneously keeping her family intact. She confides, "There wasn't a 'How to Guide' on how to be a mother and father and entrepreneur all at the same time.
The portability of Aaron-Barrada's training system is what makes it truly unique. All of the systems on the market at that time were either heavy cardboard or a wooden board that you mounted on your refrigerator. This was not an item that could readily be carted about in your daily travels with your child. So she came up with a colorful background on extra thick paper that folds and you can place it in your purse. They come three to a pack so there's one for home, one for mom's purse and one for daycare or grandmas. Each set has a coordinating set of stickers that are thick enough for toddlers to handle on their own. The reward certificates that accompany the system have been found to be even more motivational and kids just seem to love them. Prior to last year, the system was primarily available only by downloading it from their web site. However, a major turning point was actualized when Tammie realized that they could expand by translating everything into both English and Spanish on CD. This enabled people who did not have access to the Internet, or simply preferred not to download from the web, the opportunity to take advantage of the system as well. Aaron-Barrada states, "We presented the plan for this last March and then rolled out the product in April. We've tripled our business every year for the past five years and this is our best year yet. God has truly blessed us." At present, Aaron-Barrada is delving into licensing because the response from a radio talk show she hosted which discussed mom invented products was so overwhelming. She is co-authoring a book on that very subject and is also analyzing the possibility of putting a women inventors' school on-line. The toilet training system she invented is currently being explored for eventual availability in major book stores and this single-mother mompreneuer does not stop for a beat in her endeavors. As for Tammie herself, I think she said it best when she confided, "Now if we can just find a man. We've decided we're ready to try dating again.
Nominated by Shelby Berry, co-worker and friend to Tammie.
Shortly after this whole circus started, Tammie miscarried their third child and her husband lost his battle with cancer. She was alone in Alabama, thousands of miles from any family, and her husband had no life insurance. So, Tammie got creative again. She moved back to Pennsylvania and turned PottieStickers into a business. Now, 5 years later, Tammie has a whole line of children's products. She also supports cancer research by donating a percentage of every sale to several different Cancer Organizations. Tammie has an inspiring message to share with other mothers and entrepreneurs that when life hands you lemons you really can make lemonade."

A Non-profit for Mothers who are looking for business grants, classes, philanthropy... [cached]

Tammie Aaron-Barrada

Awaken the Genie Within

pressreleaseefirstbaymom [cached]

Contact Info: Tammie Aaron-Barrada 724-696-9558

Pittsburgh, PA (PRWEB) January 13, 2005 -- Tammie Aaron-Barrada, local mom inventor, will be offering her products in the first-ever Mom Invented™ eBay store.
The new, one-of-a-kind PottieStickers, invented by Tammie Aaron-Barrada, of Aaron Barrada, Inc., in Ruffs Dale, PA, has joined the nation's first ever Mom Invented™ eBay store.
"I came up with the idea for the portable reward system for toilet training when we were trying to toilet train my son," says Aaron-Barrada.
I like the idea of 'moms helping moms' and see this as an opportunity to offer customers an array of mom invented products," says Aaron-Barrada.
About Tammie Aaron-Barrada Tammie Aaron-Barrada, a widow with 2 toddlers, invented PottieStickers®, a portable reward system for toilet training focusing on positive reinforcement. As a busy parent she needed a system to be consistent during daily travel. A percentage of all PottieStickers® sales go to Cancer Research in loving memory of her husband. "GFW" (God, Family & Work) is printed on Tammie's products to keep her focused on life's priorities. Tammie Aaron-Barrada, the creator of PottieStickers, was recently named Entrepreneur of the month, February 2005.

pressreleasesesuperbowlwinner [cached]

Contact Info: Tammie Aaron-Barrada 724-696-9558

When your child finally wants to go on the potty every day it is like winning the Super Bowl," says Tammie Aaron-Barrada, creator of PottieStickers. Many mothers have labeled potty training as dreadful, time consuming and frustrating.
Instead of candy or toys, Aaron-Barrada rewarded her sons' achievements with colorful, theme-based stickers she made herself: One for sitting on the toilet, two for going pee, and three for a poopy. When he finished his pottie experience he chose stickers and mounted them on a fold-up picture that matched the stickers.
It was portable, creative and consistent, their mom said. And best of all, it worked. She knew this was a winner. The day-care center agreed to test the products. When they reported seven successes with seven toddlers, Tammie was estatic. "Since I first invented them in 2000 I have never had anyone say they have not worked for them and I am knocking on wood they never do" says Aaron-Barrada. Cathy Trout's Day Care Center in Ruffs Dale is using PottieStickers, where one little girl says "I only pee for PottieStickers" with her serious little smile, Trout said.
"There's no wrong way to stick on a sticker," Aaron-Barrada said.
About Tammie Aaron-Barrada Tammie Aaron-Barrada, a widow with 2 toddlers, invented PottieStickers®, a portable reward system for toilet training focusing on positive reinforcement. As a busy parent she needed a system to be consistent during daily travel. 10% of all PottieStickers® sales go to Cancer Research in loving memory of her husband.

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