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Wrong Susan Cuccinello?

Susan Cuccinello

Vice President and Sales Development and Marketing Research

TiVo Inc.

HQ Phone:  (408) 519-9100

Direct Phone: (212) ***-****direct phone

Email: s***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

TiVo Inc.

2160 Gold Street

Alviso, California,95002

United States

Company Description

TiVo (NASDAQ: TIVO) is the global leader in entertainment technology and audience insights. From the interactive program guide to the DVR, TiVo delivers innovative products and licensable technologies that revolutionize how people find content across a changin...more

Background Information

Employment History

Vice President and Account Management

TRA Inc


Senior Vice President for Research

Television Bureau of Advertising Inc


Vice President and Director of Marketing Services

Blair Television


Affiliations

The TV

Board Member


CRE Holds First Meeting

Board Member


MRCS Ltd

Board Member


Nielsen Marketing Research

Member of Local Policy Guidelines Committee


NAB

Member of the Committee On Local Television Audience Measurement


Education

MBA

Bernard M. Baruch College


Web References(92 Total References)


NAB News Release: Actions of the NAB Board of Directors

www.nab.org [cached]

Susan Cuccinello, senior vice president of research for the Television Bureau of Advertising, briefed the TV Board on issues related to Nielsen ratings for time-shifted viewing.


www.traglobal.com

Susan Cuccinello
Vice President, Sales Susan Cuccinello brings over 25 years of research experience to TRA. Most recently she held the position of SVP/Industry Research for the Television Bureau of Advertising (TVB), the trade association for local broadcasters. Susan Cuccinello brings over 25 years of research experience to TRA. Most recently she held the position of SVP/Industry Research for the Television Bureau of Advertising (TVB), the trade association for local broadcasters. She was responsible for the development and management of custom research studies - including the oft-cited Media Comparisons Study - as well as the development of ratings reports and additional analyses. Susan has been an active participant on several industry committees. She has served as vice-chair of the Council for Research Excellence (CRE) and as chair of the CRE's Insights to Practice Committee; she has been a member of the MRC Board of Directors and its Television Committee, a member of the NAB's Committee on Local Television Audience Measurement (COLTAM), and a member of Nielsen's Local Policy Guidelines Committee. Susan joined TVB in 1996 as VP/ Marketing Research from Blair Television where she was VP/Director of Marketing Services, responsible for creating specialized market research presentations and developing new revenue. She joined Blair in 1984 from Storer Television. Ms. Cuccinello holds an MBA from Bernard M. Baruch College, CUNY.


TRA

www.traglobal.com [cached]

Vice President, Account Management,Susan Cuccinello
Susan Cuccinello brings over 25 years of research experience to TRA. Most recently she...more Vice President, Account Management,Susan Cuccinello Susan Cuccinello brings over 25 years of research experience to TRA. Most recently she held the position of SVP/Industry Research for the Television Bureau of Advertising (TVB), the trade association for local broadcasters. She was responsible for the development and management of custom research studies - including the oft-cited Media Comparisons Study - as well as the development of ratings reports and additional analyses. Susan has been an active participant on several industry committees. She has served as vice-chair of the Council for Research Excellence (CRE) and as chair of the CRE's Insights to Practice Committee; she has been a member of the MRC Board of Directors and its Television Committee, a member of the NAB's Committee on Local Television Audience Measurement (COLTAM), and a member of Nielsen's Local Policy Guidelines Committee. Susan joined TVB in 1996 as VP/ Marketing Research from Blair Television where she was VP/Director of Marketing Services, responsible for creating specialized market research presentations and developing new revenue. She joined Blair in 1984 from Storer Television. Ms. Cuccinello holds an MBA from Bernard M. Baruch College, CUNY.


TVB - Staff Directory

www.tvb.org [cached]

Susan Cuccinello
SVP, Industry Research


Board Members: The Council for Research Excellence

www.researchexcellence.com [cached]

Susan Cuccinello, SVP of Research, TVBSusan Cuccinello, SVP of Research, TVB


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