Steve Gervasio, President and CEO of TruStone America, speaking to the Executive Council.
...Steve Gervasio, President and CEO of TruStone America, updated the Council on the status of the new AAC plant in New Jersey and introduced a new residential building approach using AAC called the "Shell Solution."
This innovative approach responds to the MMP's recommendations related to expanding BAC's share of the residential construction market and addresses the challenges production developers have been facing related to the rising cost of lumber and poor quality materials, mold-related concerns, increased construction cycle times, and labor shortages.These challenges, Gervasio
told the Council, create opportunities for TruStone and BAC
To put it in perspective, Gervasio
laid out some compelling statistics."Every year about 2 million homes are built, and the top ten production builders represent over 400,000 of the housing starts annually.New wood framing alone is a $50 billion dollar industry.If we capture 20 percent of this housing construction over the next 20 years we will create 100,800 new jobs for BAC members." The AAC
"Shell Solution" offers a developer the chance to build homes faster and with fewer steps that are more structurally sound, better insulated and more fire resistant than traditional wood construction, according to Gervasio
, and consumers recognize the benefits.In a demonstration project in Apache Junction, Arizona with Pulte Homes, 12 identical homes were built using TruStone AAC.