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Management Team | AdvisorWorldMarketing.com
Sousie Tsotskos, Vice-President, Sales & Marketing
brings a unique value proposition to AdvisorWorld.com
, having developed a three-pronged area of expertise that incorporates sales, marketing and public relations.
career at one of Canada's largest financial institutions in sales and customer relations, acquiring the skills to understand client needs and implement key strategies for meeting business goals while maintaining customer satisfaction.
For the last 10 years, Sousie
has worked for some of Canada's largest marketing & communications firms, servicing clients from small tech start-ups to international pharmaceutical giants, developing key marketing & communications strategies to bring new products to market and help clients navigate their way through the ever-changing landscape of business marketing and communications.
As the marketing manager for one of Canada's largest privately held home design company's, Sousie developed a passion for marketing innovative products and ground-breaking ideas that were born in a truly entrepreneur environment.
has brought this passion with her
Sousie is a member of the International Association of Business Communicators (IABC) and holds a Bachelor's Degree in Sociology, and a Masters Degree in Journalism.
Torontonians have probably always taken ...
Torontonians have probably always taken an interest in their city, says Sousie Tsotskos, Manager of Media Relations, The Americas for Tourism Toronto.
But lately, there seems to be more of a push to get the word out about what's happening here.
Tourism Toronto has teamed up with local news outlets to highlight what is happening in the city, Tsotskos
Every week there is some event happening in the summer, says Tsotskos
There is an increased awareness of the events going on, and an increased interest in these events, she
explains, which means people in Toronto and surrounding areas are more likely to take notice of what's going on and stay in the city.
Along with summer events, there are also great gems in the city to take advantage of, Tsotskos
The Toronto Islands are a great place to escape to, she
"There are certain parts of the islands that if you're there, you feel like you're completely out of the city in a totally different place."
also touts the historic Distillery District as a great option.
"It's like going back in time," she
Sousie Tsotskos 416-987-1736 Manager, Media Relations The Americasstsotskos@torcvb.com
The idea is to travel with ...
The idea is to travel with the intent of being mindful of your environment during your stay in any city, said Sousie Tsotskos, manager of media relations, Tourism Toronto.
said becoming greener and extending that into tourism is something that's ongoing for Tourism Toronto.
This is because as people become more mindful of their impact while travelling, they're continually finding more ways to meet the demand.
"There's clearly a more aware traveller, people from many destinations who are more conscious of the impact they leave," she
said."It's becoming more popular and people inquiring about Toronto are specifically asking about green initiatives."
This year Tourism Toronto launched a detailed eco-travel page with information that's up to date and easy to navigate that shows how to make a stay in Toronto as green as possible.Choosing a place to stay is the first step. Tsotskos
said each hotel has different initiatives that can include everything from recycling and composting to energy-efficient practices and appliances, and using soaps and shampoos from local vendors.
For example, she
said the Fairmont Royal York Hotel in Toronto is one of the leaders in green initiatives.They adhere to maximum waste diversion, energy-efficient appliances and even use herbs from their rooftop garden.
"It's about making sure you're travelling has a very small footprint on the environment, so choose an accommodation that's green friendly and has green procedures," she
Probably the easiest way to be green is by choosing to get around the city by walking or public transit. Tsotskos
said Toronto is a walkable city and it's also easy to get around through the underground pathways in the downtown core.
Several parks lie within the city where you can picnic, lounge or even enjoy theatre in the park, Tsotskos
said the great thing about Toronto is it's already a green city so most people will have a green experience.
"More and more I think people who may not have green travel in mind, after they've come to Toronto, it's actually brought to their consciousness and they're made aware that Toronto is a green city ... so we may be converting people as much as we may be converting ourselves," she
Visit www.torontotourism.com/Inspiration/EcoTravelHome.htm for Tourism Toronto's eco-page.
Andrew Weir has been named Vice ...
Andrew Weir has been named Vice President, Communications, and Sousie Tsotskos joins as Manager, Consumer Media Relations to broaden awareness of Toronto globally as a remarkable destination, and raise the profile of the tourism industry within the local community.
trained as a journalist in television and print media.Prior to joining Tourism Toronto she worked in public relations and strategic communications, including national award-winning campaigns, for the past five years.
...Sousie Tsotskos(416) email@example.com