Sonja Williams, President and Chief Executive Officer, ShockTheory Interactive Inc
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This profile was last updated on 1/4/15 and contains information from public web pages and contributions from the ZoomInfo community.
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President and Chief Executive Off...

ShockTheory Interactive Inc
12705 Century Drive Ste. C
Alpharetta , Georgia 30004
United States

Company Description: ShockTheory Interactive is a web development and marketing communications agency dedicated to achieving measurable and sustainable results for its customers. We...   more
29 Total References
Web References
Sonja Williams - User Interface Designer, Web Developer and Serial Entrepreneur | Sonja N. Williams Biography, 11 Aug 2014 [cached]
Sonja N. Williams | Biography Sonja Williams - User Interface Designer, Web Developer and Serial Entrepreneur | Sonja N. Williams Biography
Sonja N. Williams
Sonja N. Williams // Biography
As an entrepreneur and social media strategist with over fifteen years of proven success, Sonja N. Williams has managed to ascend from modest beginnings to having her business expertise called upon by some of the nation's leading corporations.
Co-founder of Atlanta, GA-based creative agency, ShockTheory Interactive, Sonja grew to become known as the "Bad Girl of Social Media and User Interface Design". Her ingenious and controversial approach to social strategy and web development coupled with her command of planning and online technologies have become cardinal in building high performance e-businesses nationwide.
Williams has consistently led ShockTheory Interactive into profitability through lending her expertise to major corporations such as Lincoln Mercury, The National Recording Academy (Grammy's), Burger King, The City of Atlanta, Big Brothers Big Sisters and Amtrak, to name a few. Her credits include the launch of the highly successful Burger King online vocal contest, "My Song, My Way". Launched during Super Bowl XLII, consumers were able to upload videos of themselves singing acappella with hopes of performing live during the Super Bowl Gospel Celebration. With its continuing success, Big Brothers Big Sisters selected ShockTheory Interactive's expertise to revamp their online social media platform. The website is focused on engaging communities by directly connecting volunteers, supporters and potential mentors through social media.
As a self-motivated leader of emerging social media and online collaboration, Sonja N. Williams has served as Chief Creative Officer of (formerly CollectiveX), a feature-packed social collaboration platform that currently supports over 30,000 groups with over 250,000 subscribers. The company now boasts principal clients such as Accenture, NFL teams, the Center for Disease Control (CDC), countless non-profits and small businesses.
Williams has also used her creative skills and in-depth social-media application development knowledge to instigate a variety of online properties and SaaS platforms and is currently preparing to launch the much anticipated mobile platform built for marketers looking to leverage mobile media using Apple's iPhone technology. Her skills have unveiled a variety of online sites such as the first African-American dating site, eBlackSingles - sold 3 years later after its successful campaign;, a seasonal online portal that targets party-goers of the NBA All-Star Game and mKonnect (formerly Mobloco), a web-enable mobile platform that currently powers such popular sites as and countless multi-level marketing organizations.
Her other ventures include co-development of Traklogg, a GPS mobile device that allows companies to track their mileage for accurate reporting to the IRS; and Brand U.0, a self-publishing solution that enables individuals to capitalize on their own brand and talents.
In her spare time, Sonja enjoys traveling with her teenage son and motorcycle riding. She also shares a passion for motivating and building relationships with at-risk youths and high-school dropouts to encourage & motivate them to use their dreams or vision and hard work as the building blocks to a successful career in any industry.
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Connect with Sonja Williams on Twitter © 2011 Sonja N. Williams. All Rights Reserved. Terms of Use | Privacy Statement
ShockTheory.Executive Bios, 18 April 2004 [cached]
Sonja N. Williams - President & Chief Executive Officer
NEWS EVENTS 48, 10 June 2011 [cached]
The Entrepreneur of the Year Awards were presented to Mike Roberts, and Sonja Williams.
Sonja Williams, CEO at Shock Theory, one of the country's leading interactive marketing and web development companies.
Entrepreneurship & Technology Take Center ... [cached]
Entrepreneurship & Technology Take Center Stage at Lenox Microsoft Store June 21st | CHOZEN AWARDS and Founder's Therapy Welcome Black Founders Conference | | Clyde Anderson, Yalanda Lattimore, Sonja N. Williams
Sonja N. Williams, ShockTheory Interactive
The free pre-conference live stream event begins with a community forum with media and technology mavens Yalanda Lattimore, founder of and Sonja N. Williams, CEO, ShockTheory Interactive.
About CAtechlive: The free pre-conference ..., 21 June 2012 [cached]
About CAtechlive: The free pre-conference live stream event began with a community forum with media and technology mavens Yalanda Lattimore, founder of and Sonja N. Williams, CEO, ShockTheory Interactive.
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