Simon Flude of Flude Hosiery told of the speed with which the company had introduced flight socks - a diversification from their core hosiery business - in response to publicity surrounding the risk of deep vein thrombosis during long flights.From this experience Simon stressed the importance of focusing on performance products and underlined the need to embrace and resource R& D, work with agencies and suppliers, protect patents and confidentiality and above all allow plenty of time!
Flude's chairman and managing director, Simon Flude, said he was reducing UK manufacturing operations because of a flood of cheap imports, partly brought on by the strong pound. (Leicester Mercury, 1/3/00)
Simon Flude - Chairman & Managing Director - has led Flude hosiery, and his team of hosiery experts, into a new and exciting era of both product development and redefining consumer distribution - that now allows some of Flude's leading hosiery products to be supplied direct to the consumer using the full interactive power of the internet - so they can be purchased and enjoyed anywhere in the world.
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