Increase your brand identity: Tailored Artworks' Director, Sharron Tancred, has 23 years experience in Graphic Design and Illustration.
Luke knew the offices needed a decor boost and requested Sharron
paint an artwork for the reception area.
The strategy: Sharron
created the sense of Luke's father looking to the future to build a company based on honour and trust ... a knight in shining armour.
Colour psychology suggests that Sandgate Pest Control looks after the environment, is safe and trustworthy.
The knight and his
shield which acts as a great place for the company's logo, reiterates old fashioned service while the cityscape, gleaming under a positive golden sunrise, says we cater to residential and corporate customers.
chose wallpaper to complete the total office fit out.
The strategy: Sharron
designed a striking, Picasso-styled musical performers theme with a strong emotional pull and literal reinforcement.
The strategy - Inspired by their architecture, Sharron
painted a triptych for the large stairwell wall that added colour and vibe.
The artwork commissioned for the top of stairs had to feature their company logo.
added looseness and movement, with some texture.
For the showroom, Sharron
focused on using metallic gold acrylic paint that toned in beautifully with Valeco Home's
yellow green logo and conveyed optimism and abundance.
For the final 'Wow' factor, we Glass Coated all five (5) large canvases.
Our strategy - At the brief, Sharron
said, that from her
view, as a client, you want to feel that the hard work (symbolised as the city) is behind you and that you can have time to enjoy it from a distance and small the roses (or in this case the corporate flower, Agapanthas.) Its like looking at the graphs supplied by Business Results Accounting is like looking at the view and seeing the growth and the good things.
The current space to hang the sign is under an air conditioner unit, so Sharron
suggested a triptych to match the lines of the unit.
As a treat, Sharron
created the work in oil with impasto gel so that the dove would have delicate textures.
Reception strategy - For 'Ellerfield Embrace' in the reception, Sharron
suggested that business is about making your clients feel like they are being cared for, like putting a big warm arm around them and making them feel safe.
Boardroom strategy - Sharron
sketched a geometric design to be digitally created and printed onto canvas, twice laminated for UV fastness and lifetime durability and then hung in 2 sets of 7 slim panels.
We project managed numerous suppliers; the printers, custom canvas frame builders and stretching, and hangers to ensure the digital artworks came in on time, on budget and as guaranteed.
After the design was approved, we hand-created charcoal textures that were scanned and digitally edited.
Words from Ellerfield's pillar of values were subtly placed in their corporate font adding relevance, point of difference and clarity to the artwork.
It uses colour and light for an emotional effect and well balanced artwork.
The outcome - "If you are searching for the "perfect piece of art" to compliment your Boardroom/Corporate Environment, then look no further than Sharron Tancred
From our own experience there is nothing else that will compare to owning a commissioned piece of Corporate Art, by Sharron
, to truly reflect your Corporate Branding, Corporate Values, Decor.
is skilled as an artist, but more importantly as an excellent communicator.
is able to ask the right questions and listen to you, encourage and enables you, to communicate the message that you wish to express.
will tap into your Corporate Heart and Soul and translate it onto canvas for you.
We are all delighted and extremely proud of the 3 exquisite artworks Sharron
Our strategy - To ensure the renovations matched Jane's art investment, Sharron
spent an hour teaching Jane and her colleague Michelle, interior decorating tips such as what to take away from the space, what exact colour scheme to follow using a colour wheel and how to use the colour scheme to it's best advantage; also what not to do, all ensuring that Remax's
corporate colours, were accentuated whilst making the best of the existing decor.
The Westfield North Lakes "Faces Of North Lakes " permanent gallery (between Woolworths and Big W), was opened with ceremony by Mandy Poynton, Westfield's Project Manager and Pine Rivers Shire Councillor Yvonne Barlow in October 2007 in front of the children, their family, the press, Westfield officials and a very relieved Sharron.
Our strategy - Sharron
created several thumbnail designs for Rachael to choose from, providing explanations of their meanings.
The chosen design is about forces coming together ie the sales team and exploding out, meaning the charity.
Using the office colours, the colour psychology in this artwork suggests: Red for energy, action, a love of decision making and getting things done; Blue for authority, directness and communication and Yellow Orange (Gold) for abundance, optimism, joy and wealth.
created the metallic gold background in studio and then art directed all the kids aged from 1-16 years old, in staged groups, to paint the design on site.