Speakers | Speakers | Ivory Madison | Jim Milliot | Christopher Kenneally | Speakers | Angela Bole | Ivory Madison | Jim Milliot | David Hancock | Brenda Knight | Christopher Robbins | Marika Flatt | Jared Kuritz | Karla Olson | Reid Lance Rosenthal | Cynthia Shannon | Reid Rosenthal | Joshua Tallent | Shannon Bodie | Jeniffer Thompson | Jon Yon | Thom Kephart | Jason Lewis | Tammie Stevens | Christopher Kenneally | Christine Munroe | Brooke Warner | Dana Beth Weinberg | Ted Weinstein
| Cynthia Frank | Stephanie Chandler | Nadine Vassallo | Roy Carlisle | Vanessa Carlisle | Amanda Barbara | Jonathan Kirsch | Jonathon Kirsch | Deltina Hay | Carla King | MaryAnn Kohl | Tom Doherty | Mark Coker | Mark Ouimet | Nina Amir | Kat Engh | Peter Brantley | Bill Newlin | Natalie Rich | Lisa Schiff | David Wilk | Sharon Castlen
| Chintu Parikh
Integrated Book Marketing
Session 903: Niche Marketing: The Key to Increasing Sales
Sharon Castlen, the founder/owner of Integrated Book Marketing works with small presses and independent publishers across the country in three areas: Pre-Press coaching, distribution, full marketing strategy and implementation.
Since 1984, she has also shared her expertise and mentored clients, authors and publishers through workshops, keynote addresses, webinars, and 'ask-the-expert' sessions during national and regional publisher and author gatherings.
She speaks each year at Independent Book Publishers Association (IBPA) Publishing University and the Pacific Northwest Booksellers Association Fall Trade Show in addition to more regional author/publisher groups in the northeast.
focuses on non-fiction titles…for adults and for children.
works in both the secular and Christian communities in all aspects of her
book marketing and publishing services.