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This profile was last updated on 11/13/14  and contains information from public web pages and contributions from the ZoomInfo community.

Scott E. McBride

Wrong Scott E. McBride?

Principal and President

Local Address: Baltimore, Maryland, United States
Hollander Cohen & McBride
22 West Rd #301
Towson, Maryland 21204
United States

Company Description: HCM Marketing Research (Hollander Cohen & McBride) is a full service, custom marketing and opinion research company that Provides action-oriented information. We...   more
Background

Employment History

Education

  • master degrees
    Loyola College
  • Master of Science , Finance and Master of Professional Accountancy
  • Stonier Graduate School of Banking
  • B.S. , political science
    George Washington University
6 Total References
Web References
Marketing Research | Maryland | Baltimore | Hollander Cohen & McBride - Senior Staff
www.hcmresearch.com, 13 Nov 2014 [cached]
Scott E. McBride
Scott E. McBride, Principal, joined the firm of HCM Marketing Research in 1990 as principal and president and has been involved in a broad range of projects focused on marketing and strategic planning. He has extensive experience in study design, questionnaire development and insightful analysis that leads to strategic, action-oriented recommendations. He is an experienced moderator, having moderated hundreds of groups. He is also skilled at presenting and interpreting research study findings and is a frequently-requested speaker.
Prior to joining the firm, Scott spent 14 years in the financial services industry. He was Vice President and Director of Market Research and Commercial Projects for Equitable Bank in Baltimore, where he prepared strategic and tactical plans for top management based upon research findings to tap potential in consumer and commercial markets.
Scott is a CPA and holds two master degrees from Loyola College in Baltimore: Master of Science in Finance and Master of Professional Accountancy. He is a graduate of the Stonier Graduate School of Banking and holds a B.S. in political science from George Washington University. He was President of the American Marketing Association, Baltimore Chapter, in 1996-1997, a year the chapter won an award for overall excellence and is serving again in the 2003-2004 year.
Hollander Cohen & McBride - Senior Staff - Marketing, Research, Marketing research, Telephone interviewing, Survey, Questionnaire, Mail survey, Focus groups, Executive interviewing, Customer satisfaction, Image evaluation, One on one, Mystery shopping, Ma
www.hcmresearch.com, 14 Mar 2013 [cached]
Scott E. McBride, Principal and President, joined the firm of HCM Marketing Research in 1990 and has been involved in a broad range of projects focused on marketing and strategic planning. He has extensive experience in study design, questionnaire development and insightful analysis that leads to strategic, action-oriented recommendations. He is an experienced focus group moderator and has led hundreds of groups. He is also skilled at presenting and interpreting research study findings and is a frequently requested speaker.
Prior to joining the firm, Scott spent 14 years in the financial services industry. He was Vice President and Director of Market Research and Commercial Projects for Equitable Bank in Baltimore, where he prepared strategic and tactical plans for top management based upon research findings to tap potential in consumer and commercial markets.
Scott is a CPA and holds two master degrees from Loyola College in Baltimore: Master of Science in Finance and Master of Professional Accountancy. He is a graduate of the Stonier Graduate School of Banking and holds a B.S. in political science from George Washington University. He was President of the American Marketing Association, Baltimore Chapter, in 1996-1997, a year the chapter won an award for overall excellence and served as President in the 2003-2009 year.
Oct. 1-15, 2010, News Archive | WakeUP Wake County
www.wakeupwakecounty.org, 1 Oct 2010 [cached]
"Wake County teachers have serious concerns about the Wake County School Board," Scott McBride, president of the Baltimore-based HCM Marketing Research, says in a memo summarizing the results of the poll he conducted for Wake NCAE."
PRSA - Maryland Chapter - News/Events
www.prsamd.org, 1 Jan 2007 [cached]
Scott McBride, President, Hollander, Cohen & McBride
2002 Annual Conference & Symposium Photos
www.mra-net.org, 6 July 2001 [cached]
Scott McBride, Hollander, Cohen & McBride, discusses current trends in the financial services industry in a break-out session.
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