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Wrong Scott Goebel?

Scott Goebel

Senior Vice President, Experience Strategy

GTB

Direct Phone: (313) ***-****direct phone

Email: s***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

GTB

550 Town Center Drive

Dearborn, Michigan,48126

United States

Company Description

Headquartered in Dearborn, Michigan, and founded in 2007, GTB is an industry-leading advertising and communications agency. Formerly known as Team Detroit, Blue Hive and Retail First, the agency unified under the single name GTB in May 2016. A WPP company, GTB...more

Background Information

Employment History

Senior Vice President, US Digital Practices

Team Detroit


Senior Manager

BBDO Detroit


Web References(4 Total References)


Uncategorized | Martech Social

www.martechsocial.com [cached]

That's why Scott Goebel, vice president for social strategy and enablement at Team Detroit, the Ford brand's advertising agency, says that getting consumers to share Fusion prelaunch content is a key goal.
"So we may want 100,000 views of something, but we're also looking at the rate at which it was shared by people," Goebel says, referring to how quickly they pass the word along. Goebel says that marketers have learned some techniques. For instance, he says, by using YouTube annotations - links that appear in the frame of a video which allow the viewer to click through to another video or a Web site - they can engage potential Fusion buyers more deeply.


www.coloribus.com

VP/Director Social Media/Mobile Marketing: Scott Goebel (Team Detroit)


Scott Goebel Biography

www.detroitchamber.com [cached]

Goebel is the director for social media strategy at TeamDetroit for Ford.
With 10 years of experience in Marketing, with the last 6 specializing in Social Media, he is skilled in researching, designing and implementing campaigns in social media. He has worked with a variety of clients on their Social Media strategies. Most recently, Goebel has presented Social Media strategies to the Automotive Suppliers Council in Florida. He is a graduate of both Walsh College and the University of Michigan.


www.coloribus.com

Social Media Strategist: Scott Goebel (Team Detroit)


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