Ryan Schneider, President of Capital One's Card Services, and Ritter jointly announced the deal at Capital One's McLean, Virginia, headquarters.
said, "Capital One's
'what's in your wallet?' campaign is a perfect match for Doug's trademark, 'if it isn't with you, it can't save you' mantra.
The possibility of making a Capital One
Equipped To Survive® Survival and Preparedness Video featuring Ritter and the Vikings has been the subject of discussion and "is certainly a possibility" said Schneider
, adding, "Capital One is making preparedness a key component of our marketing and that would be a logical public service we could provide that ties in well.
"We contend that this is just a way to provide our card holders a back-up tool to carry, the better to be equipped to survive, but the TSA considers it a weapon, which we believe is ridiculous," said Schneider
who noted that his
4-inch pointed scissors would be a far more effective weapon and they are allowed onboard.
"Since the TSA caved in to those who need to trim their beards, like our lovable Vikings, to allow the scissors and there are millions more credit card holders than those with beards, we expect to prevail in the end," said Schneider
pointed out that the larger hologram would be even more difficult to forge, adding to card security and making the card better equipped to survive the perils of modern day commerce.
"This partnership with Doug is already reaping unexpected benefits," noted Schneider