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Malaysian Institute of Interior Designers
International Fabricare Institute
Executive Board Member
Member of Executive Director
The International Federation of Interior Architects/Designers
Held biennially, the event will see IFI official delegates from their respective member organisations around the world gather to conduct the business of the Federation as well as vote on key issues and elect the new executive board.
Apart from the General Assembly, the IFI official delegates will also attend the IFI Reka Congress 2014 where local and international interior designers, architects, interior design students & academicians, developers and stakeholders will gather to network, share knowledge, experience and latest developments in the industry.
"The word 'reka', which means create or invent in the Malay language, was chosen as the theme for the congress because as designers, to create is to invent new possibilities, to find innovative solutions to problems and to explore new frontiers with endless opportunities," said Choong.
The Reka Congress will be a platform for award-winning international designers from across the globe and Malaysia to showcase their work and share the ordinary space that they make extraordinary through their individual approaches and philosophies.
"For interior designers in particular, to be creative is to carve or mould interior spaces which fulfil the criteria of touching, moving and inspiring the occupants and users of the space to a greater and deeper appreciation of the built environment," explained Choong, "That is to reka!"
"The Reka Congress will also be a platform for aspiring designers to network with world renowned designers who will share their knowledge and experience in the profession as well as visionary thoughts looking into the future of the industry," added Choong.
Confexhub Sdn Bhd
Sephora.com , Inc.
AdvanIDe Pte Ltd
Alicia Choong Peay Shan
National University of Singapore