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Wrong Rod Foster?

Rod Foster

Chief Executive Officer

Ironside Technologies Inc.

HQ Phone: (925) 600-8822

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Ironside Technologies Inc.

7077 Koll Center Parkway

Pleasanton, California 94566

United States

Company Description

Ironside Technologies, Inc., is a global leader in business-to-business eCommerce solutions responsible for powering the eCommerce strategies of some of the world's most prominent manufacturers and distributors. Ironside solutions enable suppliers to quic ... more

Find other employees at this company (20)

Background Information

Employment History

Communitech Corporation

President and Chief Executive Officer

Covarity Inc


Board Member
K-W Hospital

Member of the Advisory Council
Accelerator Centre

Board Member
Better Business Bureau Inc

Board of Governors
Grand River Hospital Corporation


bachelor of business administration degree

Wilfrid Laurier University

business degree

Wilfrid Laurier University

Web References (105 Total References)

Looking back at Ironside Technologies – One of Canada’s best exec incubators? | Red Canary [cached]

A little while later, it was Rod Foster's turn.

"Bill came to me and told me he was going to a startup with no money, no customers and no business plan," says Foster.
"That would not be a presumption," laughs Foster, now CEO of Covarity.
"I went out to California to start an office there," says Foster.
"Pick your priorities, focus and make sure you get those done," says Foster. "Structure comes from aligning resources to those priorities. So, at the right point in time, your'e focused on building infrastructure, developing marketing expertise, getting into a new segment . . . whatever," he says.
If you need help, call me,'" says Foster. "I couldn't let the others down because I knew they weren't going to let me down."
Like a lot of companies, when Ironside started its growth spurt, competing energies were at risk of clashing. But the team always found a way to stay on track.
"We would discuss things behind closed doors but when we left we had an agreement and very prioritized goals and we focused on them," says Foster.
Consider: Rod Foster is now CEO of Covarity; Andrew Abouchar is a founding partner of TechCapital ; Kang Lu and Dale deFreitas are executives with pVelocity; Larry Wasser is president of LW Capital Corp and Entrepreneur in Residence at the Rotman School of Management; Derek Smyth is a partner with Edgestone Capital's Venture fund.
"Rod Foster's daughter is interviewing with the company I'm with now," he says.
"Focus," says Foster.
"I don't know," laughs Foster.
"If Rod or one of those folks called . . . I'd do it again tomorrow."

Research Bridge - Improving Performance Through Survey Research [cached]

(Client Survey - Rod Foster, Chief Executive Officer, Covarity)

Board | Grand River Hospital Foundation [cached]

Rod Foster

Back Row: David Webb, Steve Currie, Bob Rosehart, Diane Wolfenden, Carolyn Dysart, Rod Foster, Rainer Mueller

Grand River Hospital Foundation - Our Leadership [cached]

Rod Foster

Testimonials | Marckenz Group [cached]

Rod Foster

CEO, Covarity

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