When Roberta Rosenberg
, one of the expert instructors for Circle of Success, thinks of her
students in the program, she
sees a lot of potential.
"As adult learners, COS students bring a breadth and depth of experience to their new craft.
I like to remind them that they may be new copywriters, but they're experts at a ton of stuff," says Roberta
"If they bring that sense of ease to their writing - along with dedication, confidence, and patience - they'll have a lot to work with."
A long-time marketing strategist, copywriter, and coach, Roberta
specializes in B2B, Information Technology, social media, and blog development.
She's the Director of Marketing and E-Commerce for the American Council of Engineering Companies (ACEC) and "Copywriting Maven" for her 27-year-old full-service marketing firm, MGP Direct, Inc.
That means she
brings a lot of knowledge and experience to her
role with COS.
In fact, she's
actually written part of the program and was one of the first master teachers asked to join.
The chance to mentor the next generation of copywriters was one of her
motivations for participating.
really enjoys the live teaching aspect and the ability to interact with and take questions from students and answer them in real time.
sees Circle of Success as an ideal way to learn copywriting.