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This profile was last updated on 2/1/14  and contains information from public web pages and contributions from the ZoomInfo community.

Dr. Robert E. Krider

Wrong Dr. Robert E. Krider?

Professor of Marketing

Email: r***@***.ca
Simon Fraser University
8888 University Drive
Burnaby, British Columbia V5A 1S6
Canada

Company Description: SFU supports First Nations (Simon Fraser University): SFU implements a five-year, university-wide strategic plan that will transform SFU's approach to First Nations...   more
Background

Employment History

  • Associate Professor
    Simon Fraser University
  • Assistant Professor of Marketing
    HKUST
  • Instructor and Director
    Hang Gliding Association of BC
  • Hang Glider Pilot
    Hang Gliding Association of BC

Education

  • MBA
    Hong Kong University of Science and Technology
  • MBA
    University of Ottawa
24 Total References
Web References
Bob ...
www.beedie.ca, 1 Feb 2014 [cached]
Bob Krider
Professor, Marketing
Bob KriderAssociate ...
www.bus.sfu.ca, 21 July 2004 [cached]
Bob KriderAssociate Professor, Marketing 604-291-3027
...
Bob Krider
Associate Professor
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Curriculum Vitae for Dr. Krider
Faculty Directory - SFU BUSINESS, Canada
www.sfubusiness.ca, 13 Jan 2007 [cached]
Bob Krider
Associate Professor
...
Prior to entering academia, Professor Krider spent several years in the petroleum industry based in Calgary, London, Dharhan, and Vancouver.In addition to his teaching at SFU, he has taught marketing at the undergraduate, MBA, and executive program levels at the Hong Kong University of Science and Technology, the University of Ottawa, the China-Europe International Business School in Shanghai, the University of British Columbia, INSEAD in Shanghai, and the Universidade Catolica Portuguesa in Lisbon.His research interests focus on the mathematical modelling of competition and consumer decisions, particularly in the area of entertainment industries and retailing.Bob's other interest is hang gliding - he's a hang glider pilot and instructor, and a past director of the Hang Gliding Association of BC."Most pilots drive airplanes," says Krider."Hang glider pilots fly."Dr. Krider teaches in the Marketing specialty area.
Curriculum Vitae
Curriculum Vitae for Dr. Krider
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Krider, Robert E. and Luc Wathieu.
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Krider, Robert E. and Sangman Han (2004)."Promotion Thresholds: Price Change Insensitivity or Risk Hurdle?"Canadian Journal of Administrative Sciences, 21, 3, 255-271.
Krider, Robert E. (2004)."Empirical Evidence of Long-Run Order in Retail Industry Dynamics,"Academy of Marketing Science Review, volume 2004 no. 01 Available:http://www.amsreview.org/articles/krider01-2004.pdf
Goldman, A., R. Krider, and S. Ramaswami (2002), "Barriers to the Advancement of Modern Food Retail Formats: Theory and Measurement," Journal of Retailing, 78, 281-295.
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Krider, Robert E. and Charles B.Weinberg, (1998) "Competitive Dynamics and the Introduction of NewProducts: The Motion Picture Timing Game," Journal of Marketing Research, 35, (February) 1-15.
Bob Krider | Robert ...
www.bus.sfu.ca, 26 Nov 2013 [cached]
Bob Krider | Robert Krider
...
Bob Krider | Robert Krider
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Bob Krider
Professor, Marketing
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Dr. Robert Krider is a Professor of Marketing in the Beedie School of Business at SFU. In addition to SFU, he has taught marketing strategy and customer analytics at the undergraduate, MBA, and executive program levels at the Hong Kong University of Science and Technology, the University of Ottawa, the China-Europe International Business School in Shanghai, the University of British Columbia, INSEAD in Shanghai, the Universidade Catolica Portuguesa in Lisbon, Pforzheim University in Germany, and the City University of Hong Kong.
Dr. Krider's research involves the modeling of consumer and management decisions, especially in the retailing and leisure industries, and has been published in Marketing Science, the Journal of Marketing Research, and the Journal of Retailing, among others.
Prior to entering academia, Professor Krider spent several years in the petroleum industry, based in Calgary, London, Dharhan, and Vancouver.
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Putler, Daniel S. and Robert E. Krider (2012).
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Putler, Daniel S. and Robert E. Krider (2012).
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Krider, Robert E. and Dan Putler (forthcoming).
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Mora, José-Domingo, Jason Ho and Robert Krider (2011).
Bob ...
mis.bus.sfu.ca, 23 Mar 2013 [cached]
Bob Krider
Professor
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