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This profile was last updated on 8/5/15  and contains information from public web pages and contributions from the ZoomInfo community.

Chief Revenue Officer

Email: r***@***.com
Local Address:  New York City , New York , United States
WhoSay Inc
900 Broadway Suite 203
New York , New York 10003
United States

Company Description: WhoSay is the only media company powered by celebrities. Fans get direct access to stars, thanks to constant unfiltered content shared by more than 2,000 of the...   more

Employment History


  • Boston University
126 Total References
Web References
"Thanks to social media, there is ..., 5 Aug 2015 [cached]
"Thanks to social media, there is a higher level of consciousness and responsibility that comes with being a high-profile person," said Rob Gregory, CEO of WhoSay, a New York social-media company that manages celebrity profiles and counts Matthew McConaughey and Sofia Vergara as its clients.
Digital magazine WhoSay has ..., 17 Oct 2013 [cached]
Digital magazine WhoSay has hired Rob Gregory as chief revenue officer, a new position at the company. Gregory was previously president at The Newsweek Daily Beast Co.
Rob Gregory becomes chief revenue officer at WhoSay
Digital.Hollywood, 17 Aug 2010 [cached]
Rob Gregory, President, Plum TV
Rob Gregory, President, Plum TV: Rob Gregory is a seasoned media and market ing professional, with over 25 years of experience in trade, consumer, and emerging media. In April 2008, he joined Plum TV as the President of Network Sales & Marketing. Plum is a cable TV and web network, targeting an active and affluent audience in Aspen, Miami Beach, The Hamptons, Nantucket, Telluride, and other high profile markets. In this position, Rob increased Plum’s network sales by over 30%, despite an extremely challenging economy, and declining luxury media spending. In August of 2009 Rob was named President of Plum TV, and has since been working closely with Executive Chairman Brian Bedol to overhaul the programming mix and brand positioning, and increase distribution of Plum’s national and hyper-local content.
Prior to Plum TV, Rob served as Group Publisher at Dennis Publishing. He successfully extended the Maxim Magazine brand into digital media, entertainment, and bricks and mortar businesses. Rob oversaw multi-platform advertising sales, brand positioning, events, promotion, public relations, and marketing conferences. In May of 2007, Maxim published its first ever "Mobile Issue", that allowed readers to interact with the magazine using their cell phones to get more content, vote, enter sweepstakes and more. Initiatives such as these kept Maxim at the forefront of innovation and continued to establish the magazine as the industry leader and one of the most powerful media brands reaching young men in the world. Prior to Maxim, Rob was Publisher of Rolling Stone, where he successfully repositioned and turned around the magazine, transforming the business from a 19% advertising sales revenue decline, to a 7% increase in just three years, during a period of dynamic change in both the consumer magazine and the music sectors. Rob has also held top management positions at Men's Journal, Gourmet, and Scientific American. In addition, he successfully positioned and launched new magazines Travel & Leisure Golf and Garden Design.
Rob Gregory, chief revenue ..., 8 July 2015 [cached]
Rob Gregory, chief revenue officer for WhoSay, a social platform that caters to superstars, said that Snapchat is "aggressively courting celebrities with a big C and a small C. Everyone knows that's where the millennials are and the celebrity audience is. The Snapchat audience is so enthusiastic and engaged with that content, this is a natural move for them."
Although Snapchat didn't confirm this business strategy, a number of observers, including Gregory, stated that with the app, it'd be easier to discover celebrities, alongside friends and other users.
» 2014 » May Archive | Spotlight Marketing Solutions, 1 May 2014 [cached]
Rob Gregory of WhoSay provides a breakdown.
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