teaches Business Environment & Organization to both Commerce and non-Commerce students, as well as Business Policy & Strategic Management, a capstone case-based course.
has taught introduction to marketing courses in both undergraduate (Bachelor of Commerce) and graduate (Master of Business Administration and Master of Communications Management) programs.
Teaching highlights include a nomination to TVO's
Best Lecturer Competition, multiple nominations for a McMaster Student Union Teaching Award, and notations in the Maclean's Guide to Canadian Universities
as a Popular Prof for Marketing.
Prior to her teaching career, Professor Cossa held management-level positions in the financial services industry.
has co-authored five editions of Understanding Canadian Business, a best-selling introduction to business textbook.
Earlier publications include student and instructor supplements such as marketing study guides, running cases, and test banks.
In recognition of her
service, Professor Cossa
was honoured as McMaster University's Volunteer of the Month
continues to contribute to various Faculty and University committees.
She also serves on the Editorial Review Board for the Journal for Advancement of Marketing Education (JAME) and is a reviewer for the Marketing Education Review.