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This profile was last updated on 4/2/14  and contains information from public web pages and contributions from the ZoomInfo community.

Richard K. Ivey

Wrong Richard K. Ivey?

Territory Vice President

Aesynt Incorporated
500 Cranberry Woods Drive
Cranberry Township, Pennsylvania 16066
United States

Company Description: Aesynt Incorporated, formerly McKesson Automation, is committed to continuously advancing medication delivery, offering integrated pharmacy automation solutions...   more
Background

Employment History

Board Memberships and Affiliations

  • Chair of the Committee
    COMB Research
32 Total References
Web References
About FEPE International - Out of home advertising
www.fepe.com, 24 Oct 2012 [cached]
Richard Ivey, SVP Customer Service at Media Experts and Chair of the COMB Research Committee, reinforces that "the new research methodology for determining 'percentage of non-residents eligible to contribute to outdoor GRP calculations (known as the in-market factor)' is derived from current and reliable COMB research that advertisers and their agencies can trust.
Who - We are - Some of our experts - Media Experts
www.mediaexperts.ca, 24 May 2014 [cached]
Richard Ivey
Chief Procurement Officer
...
Richard developed exceptional negotiating skills during a decade in the media departments of full-service agencies SMW and DDB working on numerous brands in the automotive, packaged goods, pharmaceutical, hi-tech, wireless telecom and retail sectors.
In addition to his account leadership responsibilities, Richard is responsible for all media investment and top down relationships with all our media vendors. He ensures that our customers consistently enjoy superior media value by institutionalizing bespoke trading strategies, procedures and tactics that maximize leverage without sacrificing customization, innovation nor advertising effectiveness.
Richard consistently hones his media skill set drawing on unique consumer insight, incisive analysis and contagious enthusiasm to develop leading-edge, and custom designed strategic media plans. His strong leadership and dedication to mentoring have earned him the trust and respect of our colleagues and customers alike.
Richard spearheaded Media Experts' expansion into online media strategies, developing and directing our online ad-serving expertise. His industry-leading knowledge of the online environment compliments his broad cross-platform media experience.
A vocal acrobat of exceptional talent, Richard's passion for music is surpassed only by his passion for his family. A husband and a father of three lovely children, Richard ensures that his kids are among the most photographed people on the planet.
Canadian Business Magazine
www.taxi-nyc.com, 13 Feb 2006 [cached]
Richard Ivey, vice-president of customer service at the Toronto office of Media Experts, an independent media-planning company, says that "you need to be a much more well-rounded individual."The biggest challenge, he adds, is just keeping up with all the new advertising options.
...
"The ad world won't catch up," says Ivey, "until a significant portion of the population that you're trying to reach is doing something."Marchant-Houle points out that P&G is still a big television advertiser."The industry is still fairly TV-dependent," she says.
Richard Ivey, senior ...
www.marketingmag.ca, 26 Oct 2012 [cached]
Richard Ivey, senior vice-president of customer service at Media Experts and chair of the COMB Research Committee, said in a release that the new research methodology is "vital" to accurate reporting of campaign reach, impressions and GRPs reported in the COMBNavigator tool.
"The new research methodology for ...
www.signmedia.ca, 1 Sept 2011 [cached]
"The new research methodology for determining the percentage of non-residents eligible to contribute to the outdoor GRP calculations-known as the 'in-market' factor-is derived from current and reliable research that advertisers and their agencies can trust," says Richard Ivey, senior vice-president (SVP) of customer service for Media Experts, who chairs COMB's research committee.
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