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HalMarick Media

Level 1 272 Pacific Highway

Crows Nest, New South Wales 2065


Company Description

Halmarick Media is a boutique performance management consultancy and advisory firm that delivers measureable results for its clients in media related industries. We are highly experienced media and business professionals who possess an unsurpassed wealt ... more

Background Information

Employment History

Founder and Managing Partner

HalMarick Media

Chief Executive Officer Asia South

Aegis Media Limited

Chief Executive Officer

Carat Ltd


Kinesis Media

Web References (37 Total References)

Digital Chameleon appointed ... [cached]

Digital Chameleon appointed Richard Halmarick and Jeff Ewing to provide combined expertise, consultation and guidance to the company.

Halmarick is currently the director of media advisory and coaching company Kinesis Media, and was formerly the CEO of Aegis Media operations in South Asia. Digital Chameleon's managing director, Patty Keegan said Halmarick is entrepreneurial with a change management capability that has enabled companies to maximise their positions in their market.

Richard Halmarick, ... [cached]

Richard Halmarick, co-founder of new consultancy Kinesis, would add excessive form filling and a lack of media knowledge to that list.

"I feel there is too much filling out of templates," he says. - INSIGHTS. INSPIRATION. IMAGINATION. ACROSS ASIA'S MARKETPLACE [cached]

Digital media, predicts Richard Halmarick, CEO of Carat South Asia, will change the course of advertising in the near future.

Halmarick, on a short visit to Carat Malaysia recently, confirmed that consumer trends, showing an increase in digital media usage, would determine the touch points in future media planning.
"Media consumption continues to change dramatically with the convergence of multiple platforms," says Halmarick.
"With over three million Malaysians online," adds Halmarick, "Carat Interactive is primed to cater to a rapidly growing digital media market segment."He adds that Asia-Pacific, including Malaysia, is one of the key regions, besides the United States and Europe, in adopting the digital media platform at a faster rate.

Aegis Media chief executive ... [cached]

Aegis Media chief executive officer (Australasia and Asean) Richard Halmarick says Carat's role as a media strategy specialist is to help its clients to be more pro-active in their advertising approach, and Malaysia is one country where the company sees plenty of potential for advertising improvement.

He says Malaysia has the right balance of traditional and digital media and it is the jewel of Asia Pacific.
"Media specialists today play a different role, having evolved from media buyers into partners in the marketing communication industry, and this will be significant as marketing moves from building awareness to building relationships," Halmarick says.
He adds that buying advertising space is not just about buying space anymore but is now focusing on the intangibles such as engaging the emotions of the customers.
He notes that the group organises regular training to keep its team abreast with what is happening in the industry.
Halmarick believes that digital media will account for 30% of the group's media consumption by 2010, with 60% on traditional media and the balance on diversified media.
He says a recent study showed that 80% of the worldwide media consumption would be on digital media by 2020.

Carat [cached]

Richard Halmarick

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