Richard Aschenbrand was born in New York and went on to earn his BFA and MA from Pratt.
An experienced graphic and package designer with a broad client base, he taught at CCAD for 45 years, retiring in 2012 after 17 years as dean of Visual Communications.
Alphabet Alliteration is his
book featuring artwork currently on display in Columbus: an alphabetic compendium of alliterative wordplay and distinctive typography.
The "Alphabet Alliteration" series features 28 images - one for each letter of the alphabet, and one for "Alphabet" and "Alliterative" - in an alphabetic compendium of alliterative wordplay.
Each letter is matched to a corresponding word, "Advertising" for A, "Love" for L, etc., and a series of alliterative words, phrases and sentences describing said word.
design and typography expertise are clearly demonstrated, it's his
alliterative written work that's truly astounding - equally astonishing in difficulty, emotion and insight.