Rich Harshaw, Chief Executive Officer and Author, Monopolize Your Marketplace
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This profile was last updated on 2/25/14 and contains information from public web pages and contributions from the ZoomInfo community.
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Chief Executive Officer and Autho...

Local Address: Grapevine, Texas, United States
Monopolize Your Marketplace
2140 E. Southlake Blvd. Suite L812M
Southlake, Texas 76092
United States

Company Description: At MYM, we are dedicated to not only helping you create the concept for good marketing, but to help you execute it. That means giving you access to everything you...   more
Background

Board Memberships and Affiliations

Education

  • Bachelors , Business Management
    Brigham Young University
178 Total References
Web References
About Us : Pool Industry Marketing : Pool Advertising : MYM Austin, Inc. |
www.mymaustin.com, 22 Sept 2013 [cached]
Rich Harshaw
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Rich Harshaw
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Rich Harshaw Rich is the CEO and author of Monopolize Your Marketplace™, and one of the nation's leading marketing minds and business leaders. At the age of 19, he learned to speak Mandarin Chinese. Two years later, he started an import-export business in Taiwan and China. He graduated from Brigham Young University with a degree in business and entrepreneurship. In 1994, he founded Marketing Strategies, and over the next several years developed the Monopolize Your Marketplace system. In 2000, he founded Y2Marketing, which made the Inc. 500 list of fastest-growing privately held companies for three consecutive years (2002, 2003 and 2004).
In his professional career, Rich has become one of the nation's most sought-after marketing consultants and speakers because of his deep understanding of what motivates people to buy. He has written Marketing and Sales materials for over 1500 companies in virtually every industry. His articles about marketing, sales and advertising have appeared in dozens of magazines and newspapers worldwide. Because the Monopolize Your Marketplace system exposes the inadequacies and questionable business practices of big ad agencies, it has earned Rich the title of the "Most Hated Man in Marketing."
Rich lives near Dallas, TX with his wife Tonia and their six children. He is an active member of his church and serves as a leader and mentor in the Youth program. Rich says, "My passion is teaching young people how to be successful in school, their families, financially, spiritually and in life. More info on Rich at www.MYMEssentials.com.
Monopolize Your Marketplace | MYM Basics
mymonline.com, 24 Jan 2014 [cached]
Rich Harshaw History & Accolades Training
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MYM founder Rich Harshaw isn't what you'd expect from a world class marketing expert.
Instead of the cocky, arrogant, in-your-face hot shot most "gurus" seem to be, Rich is a down-to-earth guy who just happens to be extremely talented when it comes to marketing. He'd rather illustrate his point with a story about the time he accidentally ran over his daughter's dog than pontificate about some hackneyed theory about branding and positioning. Don't worry, the dog is fine.
He's owned his own marketing company for his entire 15-year career, and during that time he's developed, tested, and perfected his MYM system. He's worked with hundreds of clients in every imaginable industry in both B2B and B2C industries (at last count he'd worked in over 350 different industries) and has conducted over 10,000 hours of seminars and training. His methods are praised and utilized by mom-and-pops and Fortune 500 companies alike. Why? His methods work.
Bottom Line: Rich Harshaw didn't just read a dozen books, memorize a few theories, and anoint himself an expert.
MYM Basics / Rich Harshaw
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© 2014 Rich Harshaw. May not be used without permission.
Associates
garywilley.com, 10 Nov 2013 [cached]
Rich Harshaw
Rich is the CEO of Monopolize Your Marketplace, author of the book by the same name, and one of the nation's leading marketing minds and business leaders. At the age of 19, he learned to speak Mandarin Chinese. Two years later, he started an import-export business in Taiwan and China.
He graduated from Brigham Young University with a degree in business and entrepreneurship. In 1994, he founded Marketing Strategies, and over the next several years developed the Monopolize Your Marketplace system. In 2000, he started Y2Marketing, which made the Inc. 500 list of fastest-growing privately held companies for three consecutive years (2002, 2003 and 2004).
In his professional career, Rich has become one of the nation's most sought-after marketing consultants and speakers because of his deep understanding of what motivates people to buy. He has written Marketing and Sales materials for over 1500 companies in virtually every industry.
His articles about marketing, sales and advertising have appeared in dozens of magazines and newspapers worldwide. Because the Monopolize Your Marketplace system exposes the inadequacies and questionable business practices of big ad agencies, it has earned Rich the title of the "Most Hated Man in Marketing."
Rich lives near Dallas, TX with his wife Tonia and their six children. He is an active member of his church and serves as a leader and mentor in the Youth program. Rich says, "My passion is teaching young people how to be successful in school, their families, financially, spiritually and in life."
Monopolize Your Marketplace | Extreme Makeover
www.mymonline.com, 24 Jan 2014 [cached]
Rich Harshaw History & Accolades Training
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MYM CEO Rich Harshaw sees a bad ad and instantly he starts to remake it.
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© 2014 Rich Harshaw. May not be used without permission.
Monopolize Your Marketplace | Products | 5 Mistakes Hard Copy
mymonline.com, 24 Jan 2014 [cached]
On this CD, Monopolize Your Marketplace CEO Rich Harshaw teaches you the 5 most important principles; you'll hear why they're almost always violated, and be given dozens of examples of the principles in action.
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