Global Marketing Network has concluded discussions with prominent Sri Lankan marketer, Dr. Ranjan Madanayake, who has been appointed Country Director of GMN Sri Lanka.
is a prolific marketer, academic and author in Sri Lanka and has a track record in business and academia spanning more than 40 years.
He is the author, co-author and co-editor of a number of Sri Lankan marketing books including Strategic Marketing Plan The 12 P Model and the Preliminary Certificate in Marketing for the Sri Lanka Institute of Marketing.
is also co-author of Marketing Skills in Management (published in India) and co-author and co-editor of Marketing Perspectives published for the Canadian Institute of Marketing
Says Dr. Madanayake