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This profile was last updated on 6/2/15  and contains information from public web pages and contributions from the ZoomInfo community.

Ms. Piia M. Aarma

Wrong Piia M. Aarma?

President, Pineapple Tweed Public...

Phone: (808) ***-****  HQ Phone
Email: p***@***.com
Local Address:  Hawaii , United States
Hawaii Pacific Export Council
521 Ala Moana Boulevard
Honolulu , Hawaii 96813
United States

Company Description: The Hawaii Pacific Export Council (HPEC) was established in 1973 as one of 56 District Export Councils (DECs) nationwide as advisory committees to the U.S....   more

Employment History

Board Memberships and Affiliations

41 Total References
Web References
Piia ..., 2 June 2015 [cached]
Piia Aarma President Pineapple Tweed PR & Marketing
Mentors | HiBEAM, Hawaii Business and Entrepreneur Acceleration Mentors, 13 Feb 2015 [cached]
Piia Aarma, Pineapple Tweed
PIIA AARMA has been involved in communications for almost 20 years. Her experience includes corporate communications, marketing, Internet site development, national-level lobbying, newspaper reporting and editing, magazine writing and on-line communications. She has broad industry and functional expertise, with specialties in image and positioning, media relations, issues management, and crisis management. Since 1997, Ms. Aarma has headed her own communications consulting firm, Pineapple Tweed (
Ms. Aarma previously led corporate communications for the Bank of Hawaii, including its Pacific, Asia and U.S. Mainland locations. In this role, she developed strategic integrated communications plans to position the company, its executives and staff as industry and community leaders; developed and led crisis communications strategy and implementation; and developed the Bank's website and the beginnings of a long-term strategic plan for Internet communications and commerce.
Before coming to Hawaii, Ms. Aarma was a lobbyist with the National Association of Manufacturers (NAM), a macroeconomic lobbying association, in Washington, DC. At NAM she held positions as senior associate director and associate director for media relations.
Ms. Aarma is a member of the board of directors for La Pietra-Hawaii School for Girls, Atherton YMCA, Mediation Center of the Pacific, and Hawaii Society of Corporate Planners. She is vice chair of the Hawaii/Pacific Export Council and is a member of the Rotary Club of Honolulu and chair of its public relations and scholarship committees. A former president of the board of directors for DASH (Drug Addiction Services of Hawaii), Ms. Aarma was also a founder and former trustee of Malama Na Keiki Foundation and served on the Advisory Council of the Hawaii Youth Mentoring Initiative.
Piia Aarma, Owner, Pineapple ..., 22 July 2015 [cached]
Piia Aarma, Owner, Pineapple Tweed PR & Marketing
Board of Directors | Women's Fund of Hawaii, 10 Nov 2015 [cached]
Pineapple Tweed PR & Marketing
Public relations and marketing expert ..., 24 Sept 2007 [cached]
Public relations and marketing expert Piia Aarma, founder of Pineapple Tweed Public Relations and Marketing, will talk about her career at a "TEA TALK WITH PIIA AARMA" hosted Wednesday by the Hawai'i Women's Business Center.
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