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This profile was last updated on 12/2/14  and contains information from public web pages and contributions from the ZoomInfo community.

Phil Zacheretti

Wrong Phil Zacheretti?

President and Chief Executive Off...

Phoenix Big Cinemas Management LLC
Cross Park Plaza 9111 Cross Park Drive Suite E-275
Knoxville , Tennessee 37923
United States

 
Background

Employment History

Education

  • Murray State University
69 Total References
Web References
Phoenix rising: Phil Zacheretti ...
www.filmjournal.com, 2 Dec 2014 [cached]
Phoenix rising: Phil Zacheretti oversees 97 screens in eight states
...
Our Concession Spotlight this month expands beyond just theatre concessions, as we introduce you to Phil Zacheretti, president and CEO of Phoenix Big Cinemas Management (PBCM) in Knoxville, TN. Phil has a long, vibrant history in the theatre industry and has experienced the last 10 years of consolidation and digital revolution through the lens of his own company. The players within the industry have moved around and landed in various places of success, and Phil is no exception to this. Let's start at the beginning of his career.
Phil started in the theatre business in June 1975 in Murray, KY, at the Cine Central single-screen theatre as an usher at age 15, and was promoted to assistant manager at age 16. He also worked as films chairperson while attending Murray State University in Murray. Asked if he had a mentor, he replies, "My first employer, Mr. John Hopkins, who still runs the Cheri Theatres in Murray. He has over 40 years in the business and taught (and still teaches) me about our industry. He even hired me despite my large Afro at the time of my interview!"
Phil joined AMC Theatres in the early 1980s and traveled as a manager. He then worked for Associated Theatres of Kentucky in the mid-1980s.
...
Phil then moved to Knoxville, TN, in 1988 to work at the corporate office as marketing director. Cinemark bought Premiere Cinemas in 1989. Phil worked with Cinemark as director of marketing until 1996, with his final two years based in Dallas, Texas. In 1997 he moved back to Knoxville as director of marketing for Campbell's Regal Cinemas.
Phil left Regal as senior VP of marketing and advertising in 2000 to start Phoenix Theatres, a management and ownership exhibition company in Knoxville, with his wife and a partner. He grew Phoenix Theatres and in 2008 sold half-interest to Reliance MediaWorks of Mumbai, India. They managed all of Reliance's theatre sites and helped make Hindi and other South Asian films recognized as a viable source of film revenue. In 2013 Reliance closed all its theatres, as they decided to exit the U.S. exhibition arena.
This is a wide range of cinema chains to be associated with, three of them now the top chains in the country. What's been the most rewarding part of this varied career? Phil responds, "Working with so many great people over the years, such as other exhibitors, distributors, vendors, and my own employees."
...
Phil manages all operational aspects of the company, including concessions contracts and distribution.
As for trends in the industry, Phil believes "improvements in our facilities, such as seating, food selections and expanded alternative content, along with great customer service, will keep us ahead of the other methods of watching films such as Netflix and online.
...
Thinking about those last statements, and knowing Phil has experienced several decades of growth and change in this industry, I asked if he sees a long-range future for the industry. His answer: "Yes, I do. You cannot replicate the communal feeling of watching a first-run film in a quality theatre. No one can duplicate the size of the screen, the immersive sound system or the delicious treats we offer at our theatres. That may sound old-school, but a billion and a half patrons can't be wrong!"
Phil married his high-school sweetheart, Tammie Bell, and they are celebrating their 35th anniversary this December.
...
They have three children, Courtney Hammett, Kathryn Spottswood and Nick Zacheretti, who now works with Phil at PBCM.
...
Phil also likes traveling with Tammie and collecting signed celebrity books and other movie memorabilia.
...
Phoenix rising: Phil Zacheretti oversees 97 screens in eight states
...
Our Concession Spotlight this month expands beyond just theatre concessions, as we introduce you to Phil Zacheretti, president and CEO of Phoenix Big Cinemas Management (PBCM) in Knoxville, TN. Phil has a long, vibrant history in the theatre industry and has experienced the last 10 years of consolidation and digital revolution through the lens of his own company. The players within the industry have moved around and landed in various places of success, and Phil is no exception to this. Let's start at the beginning of his career.
Phil started in the theatre business in June 1975 in Murray, KY, at the Cine Central single-screen theatre as an usher at age 15, and was promoted to assistant manager at age 16. He also worked as films chairperson while attending Murray State University in Murray. Asked if he had a mentor, he replies, "My first employer, Mr. John Hopkins, who still runs the Cheri Theatres in Murray. He has over 40 years in the business and taught (and still teaches) me about our industry. He even hired me despite my large Afro at the time of my interview!"
Phil joined AMC Theatres in the early 1980s and traveled as a manager. He then worked for Associated Theatres of Kentucky in the mid-1980s.
...
Phil then moved to Knoxville, TN, in 1988 to work at the corporate office as marketing director. Cinemark bought Premiere Cinemas in 1989. Phil worked with Cinemark as director of marketing until 1996, with his final two years based in Dallas, Texas. In 1997 he moved back to Knoxville as director of marketing for Campbell's Regal Cinemas.
Phil left Regal as senior VP of marketing and advertising in 2000 to start Phoenix Theatres, a management and ownership exhibition company in Knoxville, with his wife and a partner. He grew Phoenix Theatres and in 2008 sold half-interest to Reliance MediaWorks of Mumbai, India. They managed all of Reliance's theatre sites and helped make Hindi and other South Asian films recognized as a viable source of film revenue. In 2013 Reliance closed all its theatres, as they decided to exit the U.S. exhibition arena.
This is a wide range of cinema chains to be associated with, three of them now the top chains in the country. What's been the most rewarding part of this varied career? Phil responds, "Working with so many great people over the years, such as other exhibitors, distributors, vendors, and my own employees."
...
Phil manages all operational aspects of the company, including concessions contracts and distribution.
As for trends in the industry, Phil believes "improvements in our facilities, such as seating, food selections and expanded alternative content, along with great customer service, will keep us ahead of the other methods of watching films such as Netflix and online.
...
Thinking about those last statements, and knowing Phil has experienced several decades of growth and change in this industry, I asked if he sees a long-range future for the industry. His answer: "Yes, I do. You cannot replicate the communal feeling of watching a first-run film in a quality theatre. No one can duplicate the size of the screen, the immersive sound system or the delicious treats we offer at our theatres. That may sound old-school, but a billion and a half patrons can't be wrong!"
Phil married his high-school sweetheart, Tammie Bell, and they are celebrating their 35th anniversary this December.
...
They have three children, Courtney Hammett, Kathryn Spottswood and Nick Zacheretti, who now works with Phil at PBCM.
...
Phil also likes traveling with Tammie and collecting signed celebrity books and other movie memorabilia.
We're proud to help bring this ...
www.prnewswire.com, 21 May 2010 [cached]
We're proud to help bring this state-of-the-art experience to the area," said Phil Zacheretti, President of Phoenix Theatres, which manages Lake Worth 8.  "Hollywood has increased production of 3D movies and we felt it was important to be able to show these movies as intended.
Greene County Online
www.greenevillesun.com, 11 May 2006 [cached]
"Customer comfort is something on which we focus," said Phil Zacheretti, Phoenix Theatres' co-owner, in announcing planned renovations.
Phil Zacheretti, president ...
www.greenevillesun.com, 1 Mar 2012 [cached]
Phil Zacheretti, president and CEO of Phoenix Big Cinemas Management, LLC, was in Greeneville last Friday getting re-connected with Towne Crossing 8, one of his personal favorites in the movie theater chain he leads that extends from New York to California to Florida.
He was in town to have lunch with Kent Bewley, who owns the property and the Towne Crossing 8 building that has been open on the U.S. 11E Bypass for six years.
Zacheretti, who lives in Knoxville, was also finalizing plans for an upcoming price break at Towne Crossing that he thinks will offer his customers value and a look at what he says is the movie industry's best content (movies) in many years.
The Towne Crossing 8 "is doing good. Our future here is good," Zacheretti said, noting that his lease with Bewley continues for nine more years.
...
Zacheretti said that Towne Crossing is expanding its $5-per-ticket price on Tuesdays to offer that price from Monday through Thursday, beginning on Monday, March 5, and going through Thursday, March 29, for all movies except those of Sony Pictures.
"Greeneville is doing good," Zacheretti emphasized.
...
The company has been doing well in recent years, both nationwide and in Greeneville, Zacheretti said.
"We're a product-driven industry -- it's the movies we have. If the product is there -- that's it," he said.
Nationwide, he said the movie theater business as a whole was "tremendous, record-setting" in 2008 and 2009, no small feat considering those years were the low-point of the severe recession that lingers to this day.
He said 2010 was also very good.
One reason for the strength of those years for the movie business, he said, is that going to the movies provides "one of the lowest-priced forms of entertainment in the world."
Still, Zacheretti noted that movie theater turnstiles nationwide, and in Greeneville, suffered a "bit of a dip" in 2011, something he attributed to a downturn in the quality of the product from Hollywood.
BIG MOVIES SPARK RISE
All that has changed in the first two months of 2012, Zacheretti said, with movie attendance 30 percent higher than those months in 2011.
He expects that jump in interest from the movie-going public to continue for the rest of this year as well.
Three weeks ago saw the all-time biggest-grossing opening weekend in a non-holiday or summer for the movie industry, Zacheretti said.
That weekend included the opening of highly popular films such as "The Vow," "Safe House," "Journey 2," and "Star Wars: Episode I -- The Phantom Menace 3D."
This summer will bring expected blockbusters "The Amazing Spider-Man" and "Men In Black 3," Zacheretti said.
...
Zacheretti, a former executive with Regal Cinemas, also has ownership interests in Phoenix Big Cinemas theaters in Norfolk, Va., and Madisonville, Ky., he said.
...
Zacheretti said that the digital movie format is "a major part of our plan" for the Towne Crossing 8.
"We're making every effort to make it [digital] happen this year," he said.
A film connoisseur himself, Zacheretti said that he is convinced that "digital is a much superior production."
Furthermore, the use of film for movie production will cease to exist in about two years, he said, a change that will be expedited by the recent bankruptcy filing of film-producer Eastman Kodak.
"We have to convert [to digital] to stay open," he said.
Bewley asked Zacheretti for his opinion of digital movies.
...
"They sound better, and have a better depth of color," Zacheretti said. "Digital is just more of a real look."
In addition, he said, "Digital print movies look just as good on the screen the thousandth time as on the first time, unlike film, which can develop scratches."
HIS BUSINESS OUTLOOK
Details are important to Zacheretti.
As an owner, he emphasizes good customer service, cleanliness and good sight and sound.
...
That brand is Orville Redenbacher's, Zacheretti said, launching into an explanation of the superior quality of that brand's kernel size and freshness.
...
"Popcorn's up in price 60 percent this year," Zacheretti said. "So is chocolate. In fact, candy is up 8 to 13 percent in the past few months," he added.
Details. Zacheretti's management style is big on details.
NO STRANGER HERE
With his frequent travels to Phoenix Big Cinemas theaters throughout the nation, Zacheretti had not been to Greeneville in almost a year until this past weekend, he said.
He used to be here once a month, he recalled.
Nevertheless, he is no stranger.
He has studied the Greene County market and keeps up with local economic news.
For example, he cited the loss of jobs at Greene Valley Developmental Center as a blow to the local economy.
Still, he was heartened to hear of the new US Nitrogen plant being built.
South Florida Megaplexes
www.icsc.org, 8 Oct 2000 [cached]
Broward probably has among the highest per capita concentrations of theaters in the country, said Phil Zacheretti, marketing director for Regal Cinemas.Regal has nine megaplexes planned for South Florida, with four already open.
It's like when Wal-Mart comes to town, you have five to six small stores, he said.Two to three go by the wayside.That's the way things are..
But the megaplex industry is so new -- the first was built in 1995 in Dallas --that the industry has no clear vision where all this will lead, Mr. Zacheretti admitted.Some older theaters will be closed, some will be retrofitted, and others will become discount theaters, he said.
Regal expected to convert its Coral Springs 6 theater in the near-empty Coral Springs Mall into a discount, second-run theater in June at the same time it opened its new 16-screener, Magnolia Place 16.
Broward's growing population, its snowbird (winter residents) population, and its high number of tourists all make it attractive to theater owners, Mr. Zacheretti said.It is also a retail battleground, with retailing ranging from Neiman Marcus and Bloomingdale's to Fort Lauderdale's Swap Shop, one of the top flea markets in the country.
Retail is nonstop, he said.
Then there's the year-round sunny weather.
You can get out and do a lot of things, he said.We built two theaters in Buffalo ; they're doing great now, but we'll have to see the numbers in November..
Regal's Cypress Station 16 theater in northern Fort Lauderdale is in the company's top five in box office grosses, Mr. Zacheretti said.
Kansas City, Mo.-based AMC, isn't worried, either.
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