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Phil Sylver

Creative Director

Extreme Group

Direct Phone: (416) ***-****       

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Extreme Group

1498 Lower Water Street

Halifax, Nova Scotia B3J 3R5


Company Description

Anything is possible. For Extreme Group, it’s more than a mantra, it’s the driving force that cultivates everything they do, including a bold expansion from Halifax into the Toronto market in 2007. ... more

Find other employees at this company (148)

Background Information

Employment History


Creative Director

The Hive, LLC

Web References (30 Total References)

Phil Sylver Creative ... [cached]

Phil Sylver Creative Director, Toronto

Phil Sylver
Creative Director, Toronto
Phil has a natural curiosity that drives him to dig deeper and come up with unique and ownable ways for brands to build long-term success. Some of these brands include Labatt, GM, Reebok, Nike, Cadbury, Nestle, Tropicana, RBC, Pfizer, Rogers, Telus and Coca-Cola. Most recently, his fully-integrated "Nothing to Hide" campaign for Miller Genuine Draft helped contribute to double-digit growth three years in a row.
Phil honed his skills at boutique agencies like TAXI, Bensimon Byrne and Downtown Partners. Along the way, he picked up national and international awards for his work across all media, including TV, Digital and Non-Traditional. In his last stop before Extreme's Toronto office, Phil was the creative director at the Hive, an experiential marketing firm, where he helped catapult the shop to one of Marketing Magazine's Top 10 Agencies in Canada in 2006 and again in 2009.

Leadership | Extreme Group [cached]

Phil Sylver

Phil Sylver

Says Phil Sylver, Creative ... [cached]

Says Phil Sylver, Creative Director of CAA's agency, Extreme Group.

Extreme Group Toronto creative director ... [cached]

Extreme Group Toronto creative director Phil Sylver said the Starbucks red cups fiasco became a big talking point around the office. Staffers felt the company was getting a raw deal - and those lodging complaints didn't have a leg to stand on.

"I didn't know what people were so upset about," Sylver said.

"We wanted to use our creative ... [cached]

"We wanted to use our creative energy for good, to help JDRF generate more donations to fund research," said Extreme Group creative director Phil Sylver.

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