, Hygrade's vice president of sales , began helping large insurance firms in New York transition from paper forms to electronic ones 10 years ago.Since then , digital templates have helped one end user convert approximately 600 forms.Hygrade , which charges the client a maintenance fee , can update documents quickly.And buyers at the end user's multiple locations can order more than 800 products online , including training manuals , applications and marketing materials.A lot of those materials are time-sensitive , Masiello
says.For instance , addenda that require fast turnaround can be customized , printed on demand and inserted into documents.
The traditional relationship between business forms salespeople and purchasing departments is not what Hygrade has anymore , Masiello
says.We've kept our core values like timeliness and quality , and we've added a consultative approach that our customers have embraced. The approach helped the distributorship earn AT&T's
most outstanding print vendor award in 1994 , and has helped some insurance firms cut customer processing time from 72 hours to 24 hours , Masiello
says.Before Hygrade offered electronic technologies , one financial client generated $180 , 000 in annual sales and less than 20 percent gross profit for the distributorship.Now , it's Hygrade's second-largest customer , generating $950 , 000 and 30 percent gross profit.