is one of the founder members of the Business India Group and has been with the Group since its inception in 1978.She
played a key role in setting up and establishing the publishing, exhibitions business and cable distribution businesses for the Group.She joined the Group as its Advertising Manager in January 1978, rose to the position of Marketing Director and CEO of the Exhibitions business in 1982 and spearheaded the group's cable distribution business in 1995.In 2000, Ms. Bilimoria was appointed Managing Director of Business India Publications Ltd.As Managing Director, she oversees all aspects of the business and has played a key role in building the company into one of India's most respected media entities.
As Advertising Manager and Marketing Director, Business India Publications
helped conceive and build the Group's formidable brands in print, exhibitions and cable distribution and established each as leaders in their respective fields.She
conceived, structured and implemented all marketing strategies for these brands and built large revenue streams for the Group, with the largest market share (more than 50%) in each category.As CEO of the Exhibitions and Cable Distribution divisions of the Group, Ms. Bilimoria displayed enterprise in creating these companies from conception to highly profitable divisions for the Group.Ms. Bilimoria
has been actively involved with industry bodies.