Peter Isaacson, Vice President WW Education, Adobe
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This profile was last updated on 10/11/13 and contains information from public web pages and contributions from the ZoomInfo community.
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Vice President WW Education

Phone: (408) ***-****  HQ Phone
Adobe
345 Park Avenue
San Jose, California 95110
United States

Company Description: Adobe Systems Incorporated (Adobe) is a diversified software companies. The Company offers a line of creative, business and mobile software and services used by...   more
Background

Employment History

  • Vice President of Worldwide Field Marketing
    Adobe
  • Vice President Position
    Ammirati Puris Lintas

Board Memberships and Affiliations

Education

  • B.S. Degree
    University of Colorado at Boulder
90 Total References
Web References
Leadership Team | Castlight Health
www.castlighthealth.com, 11 Oct 2013 [cached]
Peter Isaacson
Chief Marketing Officer
Peter is Castlight Health's Chief Marketing Officer and oversees overall marketing strategy and execution for the company.
He has over 25 years of experience in both enterprise and direct-to-consumer marketing, spanning packaged goods to technology industries. Most recently, Peter served as Senior Vice President of Worldwide Marketing at MicroStrategy, where he drove marketing strategy across big data, mobile, cloud, and social business initiatives. Peter has also held senior marketing positions at Adobe Systems, including corporate marketing, field marketing, and managing the WW education business. Peter got his start in advertising, working at Saatchi and Saatchi, as well as Ammirati Puris Lintas. Peter holds a B.S. Degree from the University of Colorado at Boulder.
2006 Speakers IMCAnet
www.imcanet.com, 29 June 2013 [cached]
Peter Isaacson Vice President - Global Field Marketing Adobe Systems, Inc.
Peter Isaacson is the Vice President of Worldwide Field Marketing for Adobe Systems. Managing a team of over 150 marketing professionals that include personnel from Japan, Europe, North America, Australia and Asia, he is responsible for driving all customer outreach activities for Adobe worldwide.
Prior to his role as Vice President, Isaacson was the Sr. Director for Worldwide Brand Marketing for Adobe. His responsibilities spanned brand positioning, advertising, packaging and collateral, as well as Relationship Marketing.
Prior to Adobe, Isaacson held a Vice President position with Ammirati Puris Lintas, managing advertising and brand positioning accounts for clients such as Compaq in the enterprise, desktop, networking, portable and consumer segments, and Chesebrough Pond's for its Brut and Mentadent products. Isaacson also spent more than four years with Saatchi & Saatchi Advertising, handling strategic accounts for Proctor & Gamble on such products as Spic & Span, Camay, Ivory Bar, Tide, Liquid Ivory, Comet, and Top Job.
Isaacson holds a B.S. Degree from the University of Colorado at Boulder.
NMC Board of Directors | NMC
www.nmc.org, 3 Feb 2011 [cached]
Peter Isaacson
...
Peter Isaacson, Board Member Adobe Systems, Inc
...
Peter Isaacson has over 20 years of experience in marketing, with job responsibilities ranging from branding and advertising, to field marketing and product marketing. Peter is currently the Vice President of Worldwide Education at Adobe, overseeing all aspects of marketing for the Education business, including product marketing, product pricing, channel marketing and program development. Prior to managing the Education business, Peter led Worldwide Field Marketing for all Adobe products, managing a team of marketing professionals across 20+ countries. Peter got his start in advertising, working at agencies in New York on traditional packaged goods accounts such at Procter & Gamble and Chesebrough Ponds, before making the transition to technology by leading the Compaq account. From there, Peter moved to the client side, and changed coasts to lead advertising, branding, and relationship marketing for Adobe. When not overwhelmed by the demands of his 7 and 9 year old children, Peter enjoys almost all sports and outdoor activities, including mountain biking, skiing, basketball, tennis and golf.
Peter ...
www.castlighthealth.com, 16 Sept 2012 [cached]
Peter Isaacson
Chief Marketing Officer
Peter is Castlight Health's Chief Marketing Officer and oversees overall marketing strategy and execution for the company.
He has over 25 years of experience in both enterprise and direct-to-consumer marketing, spanning packaged goods to technology industries. Most recently, Peter served as Senior Vice President of Worldwide Marketing at MicroStrategy, where he drove marketing strategy across big data, mobile, cloud, and social business initiatives. Peter has also held senior marketing positions at Adobe Systems, including corporate marketing, field marketing, and managing the WW education business. Peter got his start in advertising, working at Saatchi and Saatchi, as well as Ammirati Puris Lintas. Peter holds a B.S. Degree from the University of Colorado at Boulder.
San Francisco, Calif. - February 15, ...
www.calibreone.com, 15 Feb 2012 [cached]
San Francisco, Calif. - February 15, 2012 - Castlight Health, developer of a personalized health care shopping portal offering unbiased information about health care cost and quality, has extended its management team with the appointment of Peter Isaacson to chief marketing officer. Isaacson will be responsible for the management and execution of Castlight Health's overall marketing strategy and initiatives.
...
The appointment of Isaacson supports Castlight Health's positive momentum in the market and reinforces its strong management team. Today, leading organizations including Life Technologies, Esterline Corporation and Delhaize Group are leveraging the power of Castlight Health to reduce costs while enabling employees to take better control of their health care services and spending. Castlight Health was recently named number one in The Wall Street Journal's prestigious 2011 list of the "Top 50 Venture-Backed Companies" and one of Dow Jones' 50 Most Investment-Worthy Technology Start-Ups.
Isaacson brings more than 25 years of business-to-business and business-to-consumer marketing experience, spanning industries from packaged goods to technology, to the role of chief marketing officer for Castlight Health. Isaacson spent several years at Adobe in various marketing leadership positions. Most recently, he served as senior vice president, worldwide marketing at MicroStrategy.
"With unrivalled technology and a significant and growing customer roster, Castlight Health is well positioned to lead the health care transparency revolution and deliver quantifiable cost savings to employers and their workers. said Isaacson.
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