Peter W. Cardon, University of South Carolina
Dr. Peter Cardon has been an active member of the Association for Business Communication (ABC) since 2001.
He is currently the Book Review Editor for Business Communication Quarterly and serves on the Business Practices Committee.
He previously was co-editor of the "Focus on Business Practices" column in Business Communication Quarterly.
has been at the University of South Carolina
for the past five years.
teaches business communication, intercultural business communication, and spreadsheets and databases.
He also serves as the international programs director for his college and has recently taken student groups to the Dominican Republic and Taiwan.
took quite a while to settle into academia.
Midway through his
undergraduate program in international relations, he
got the crazy idea to try and learn Chinese.
took an ESL job in Taiwan during the 1992-1993 school year.
found that he
loved teaching, particularly writing.
A few years later in 1995, he
took another year-long ESL job in Hong Kong, where he
spent the majority of his
time helping Chinese business executives develop their business English skills and write business letters and proposals.
At the end of each teaching stint, he
backpacked across Asia, the Middle East, Europe, and Africa, reaching forty or so countries along the way.
In many of the countries he
has traveled to, he
has toured local factories and businesses in an attempt to understand the nature of business in various cultures.
The fascinating business environment of Hong Kong inspired him to go back to school for an MBA in 1995.
Upon completion of his MBA, he worked in private industry in two positions.
He initially worked as the business manager for a construction company.
Then, he took a position as Marketing Director for an international tourism company.
developed and marketed custom-made tours for international tourists to the United States.
Most of the groups came from Japan, Taiwan, Korea, and Brazil.
After working for five years in private industry, he realized his first love was for teaching and returned for his Ph.D. program.
coursework on intercultural business communication and spent one year in mainland China (2002-2003 school year) conducting fieldwork for his
interviewed forty Chinese business executives in major Chinese commercial centers, including Beijing, Shanghai, Guangzhou, and Hong Kong.
Peter's research interests are primarily in intercultural business communication and computer-mediated communication.
has written over twenty refereed journal articles.
Articles in the past few years include "A Critique of Hall's Contexting Model: A Meta-Analysis of the Intercultural Business and Technical Communication Literature" in the Journal of Business and Technical Communication
, "Professional Characteristics Communicated by Formal Versus Casual Workplace Attire" in Business Communication Quarterly; "A Model of Face Practices in Chinese Business Culture: Implications for Western Businesspersons" in Thunderbird International Business Review; "Loss of Face among Chinese Businesspeople in Intracultural and Intercultural Business Interactions" in The Delta Pi Epsilon Journal; and "Online and Offline Social Ties among Social Network Website Users: An Exploratory Study in Eleven Societies
" in Journal of Computer Information Systems
is actively involved in a variety of community organizations.
He has been part of the Rotary Club for the past five years, and he currently serves as the international service committee chair for his club.
He is also a board member for the Orchid Foundation, which supports an orphanage in the Dominican Republic.
has enjoyed every aspect of his
affiliation with ABC
, particularly the excellent friendships he
attends three to four ABC conferences each year and frequently applies ideas from the conferences to his
teaching and research.
is committed to working toward each of the four priorities from the ABC strategic plan: (1) strengthening the discipline of business communication; (2) establishing outreach services that benefit members; (3) ensuring a deep level of internationalization throughout the organization; and (4) increasing membership.
is especially interested in developing more publishing opportunities for ABC members.