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Wrong Peter Larsen?

Peter Larsen

Director of Optometry, Australia and New Zealand

Specsavers Pty Ltd

HQ Phone:  +44 115 933 0800

Direct Phone: +61 * **** ****direct phone

Email: p***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Specsavers Pty Ltd

Specsavers Optical Superstores Cirrus House 10 Experian Way

Nottingham, Nottinghamshire,NG2 1EP

United Kingdom

Company Description

At Specsavers we operate a direct sourcing model for all of our recruitment needs. We therefore do not accept uninvited approaches from Recruitment Agencies. Where we do have a requirement to obtain third party support on specific recruitment campaigns, we wil...more

Web References(38 Total References)


Glaucoma Australia

glaucoma.org.au [cached]

Optometrist and Professional Services Director at Specsavers, Peter Larsen said: "Glaucoma is the leading cause of irreversible blindness worldwide, and is known as the 'sneak thief of sight' because it has very few symptoms until the condition is advanced.


Our Board | CERA

www.cera.org.au [cached]

Mr Peter Larsen
Peter Larsen Mr Peter Larsen Peter Larsen is a Director of Professional Services, Specsavers Australia and New Zealand and Dermox Pty Ltd. After graduating with a Bachelor of Optometry from the University of Melbourne in 1987 he spent time in England working in a variety of optometry practices, returning to Australia 1993. Since 1995, Peter has successfully developed a number of businesses within the ophthalmic industry. At the start of 2007, Peter left his role as Optovision Managing Director to become Managing Director for Specsavers Australia.


Content Sherpa A visionary approach to business - Content Sherpa

www.contentsherpa.com.au [cached]

"Specsavers is unusual in that it really is in partnership with the operators of the businesses," explains Larsen.
"What that means is it supports them to an extraordinary level: it does everything from negotiating and holding the lease, to overseeing the fitting out of the shop, to taking care of the accounts. It does the marketing, gives HR [human resources] and legal support, does everything that a business with a global scale can do for the small business that actually exists in a local community, to enable them to be successful in that community." Aside from the joint-venture model, Larsen puts much of the company's success down to it being a family-owned business led by people with strong values and a sober, long-term perspective. "At the head of Specsavers is a family with strong values, which percolate throughout the whole company. When you combine a strong value structure with a willingness to invest in the right decisions and not just chase quick returns, then you've got a very competitive business model," he says. "We're not about putting flags up around the world," says Larsen. "We're about creating a change within a country that really we see as deserving or needing that change in the optometry space." Interestingly, Specsavers first entered the Australian market in 2007 with the intention of, at least initially, just selling the glasses from the manufacturing plant it had set up (see right) to existing players. "We started supplying independent optometrists throughout Australia with our product. The idea was to disseminate product so we could demonstrate its quality," Larsen explains. "The original plan was to do that for a year or two and then test the appetite for launching the joint-venture model." Just a year later Specsavers opened its first Australian stores. "All our plans were accelerated by the positive reception we had from the Australian public," Larsen says. Though it can be hard to recall the pre-Specsavers days, it wasn't that long ago that Australian consumers were paying upwards of $600 for a small amount of glass and wire that could be assembled for a tiny fraction of the price being charged. Larsen, himself then operating an independent optometry store and heading up a buyers' group for more than 300 optometrists, realised that his industry was ripe for disruption and didn't have to be asked twice to join Specsavers. "It was clear to me the market could quite easily be swallowed up by supermarkets or by other corporate-run entities. It was a much better option to be proactively involved in disrupting the market rather than wait for it to be disrupted then try and survive," he says. Larsen has had a number of roles at Specsavers and worked closely with Doug Perkins, who moved to Melbourne for three years following the company's push into Australia. "We've been fortunate enough to have key Australian local designers come in and be proactive with our design teams to come up with ranges," says Larsen. "Obviously poor eyesight is a potential workplace efficiency issue," says Larsen. "This program allows our corporate customers to access our facilities and facilitate their employees getting the glasses or contact lenses they require." What's next? When asked about the future of the Australian arm of Specsavers, Larsen is simultaneously upbeat and coy. He says the company's foray into opening hearing centres in the UK has had encouraging results but doesn't see it being replicated locally anytime soon, observing that, "it looks like an extraordinary opportunity but we've certainly got a lot of work to do in terms of consolidating the optical model in this country". He notes there is the potential to increase the disproportionately small number of Australians who wear contact lenses and still plenty of scope to expand (Specsavers, with around 300 Australian stores currently, has 35 percent of the Australian market). "There is an opportunity for growth in the marketplace and we're certainly in a position of strength ... the task is to really strive and grow much more," Larsen concludes. Locally made lenses Australian eyewear manufacturers were rushing towards the exit before Specsavers arrived on the scene. "They were basically deserting the country," Larsen observes. Specsavers' Port Melbourne manufacturing and support office employs 450 people and is now one of the largest suppliers of glasses in Australia, manufacturing and distributing around 80,000 pairs of glasses every week. "It was really about ensuring that Specsavers had full control over the quality of the product and the ability to offer its customers timely service," says Larsen. "It reassures our partners working in their stores that the supply chain is going to deliver them a quality product, which they can have confidence delivering to their customers." In retrospect, opening what's now the largest optical manufacturing facility in the southern hemisphere might seem like a logical business decision but it was a characteristically unorthodox play on Specsavers part. "Plenty of people were shaking their heads when we did it," notes Larsen.


News and Stories, Optometrists & Eyecare Specialists - Specsavers Australia | Specsavers Australia

www.specsavers.com.au [cached]

Specsavers Optometrist and Director of Professional Services, Peter Larsen is calling for all Australians to make sure they get their eyes checked to detect vision problems, but also to detect any diseases or abnormalities before it's too late, "Digital Retinal Photography is a powerful tool that allows optometrists to screen for abnormalities, assisting with the early detection of eye conditions to ensure any changes can be managed and vision can be saved.


News and Stories, Optometrists & Eyecare Specialists - Specsavers Australia | Specsavers Australia

www.specsavers.com.au [cached]

Specsavers Optometrist and Director of Optometry, Peter Larsen says of the results, "The research uncovered some worrying statistics, almost one in three children aged 1-17 years have never had an eye test.
That is 1.3 million children! And many children have been found to have long term eye conditions, including squinting and lazy eyes, which are treatable if caught early - ideally before a child turns eight." Peter continued, "Staring at screens, and being indoors for extended periods of time can increase the risk of becoming short-sighted. Peter Larsen explains why early detection is key. "Long term eye issues have a higher chance of being avoided if they are detected and treated before a child turns eight. Prevention is better than cure. We recommend children have their eyes tested every two years, and at Specsavers eye tests are bulk billed," he explains.


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