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This profile was last updated on 7/19/2017 and contains contributions from the  Zoominfo Community.

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Wrong Penny Lion?

Penny Lion

Executive General Manager Events

Australian Tourist Commission

HQ Phone:  (310) 693-6900

Direct Phone: +61 * **** ****direct phone

Email: p***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Australian Tourist Commission

6100 Center Dr. Suit 1150

Los Angeles, California,90045

United States

Company Description

The ATC markets Australia internationally to create a sustainable advantage for our tourism industry for the benefit of all of Australia. This can only be achieved through ensuring our two key customer groups, the travelling public of the world and the touri...more

Background Information

Employment History

Head of Business Events Australia

Australian Centre for International Agricultural Research


Development

Australian Tourism Export Council


Chief Executive Officer

Doltone House. Bottom L-R


General Manager UK

Cievents Pty Ltd


Web References(95 Total References)


Connecting is key: Penny Lion | The Siteseer

www.siteseer.com.au [cached]

Connecting is key: Penny Lion
In this interview with the Siteseer, Penny Lion discusses the challenges and opportunities involved in selling Australia, the rise of China and the need, now more than ever, for meaningful communication. Siteseer: How do you differentiate your marketing strategies from the rest of the world's? Penny Lion: It's what brings us to work every day! As General Manager of Business Events Australia, a division of Tourism Australia, Penny Lion is responsible for raising awareness of her country as a business events destination and helping persuade decision makers to visit it. In her previous role she was General Manager for UK/Europe at corporate events management agency CI Events. She has been in her current position at Tourism Australia - a government authority tasked with the promotion of the country as an international tourismdestination - since 2010.


Articles from the Melbourne Convention Bureau

www.melbournecb.com.au [cached]

Tourism Australia's Executive General Manager, Events, Penny Lion said the visit was part of its strategy to support industry and showcase Australia first-hand to key association planners and decision makers.
"Working in partnership with MCB to bring these important PCO representatives to Australia is just one of the ways we're ensuring Australia stays top of mind for associations looking to take their event to a destination that delivers outstanding results time and again," said Ms Lion.


Emotional Capital Assesment - RocheMartin

www.rochemartin.com [cached]

Penny Lion General Manager Business Events at Tourism Australia


Connecting is key: Penny Lion | The Siteseer

www.siteseer.com.au [cached]

Connecting is key: Penny Lion
In this interview with the Siteseer, Penny Lion discusses the challenges and opportunities involved in selling Australia, the rise of China and the need, now more than ever, for meaningful communication. Siteseer: How do you differentiate your marketing strategies from the rest of the world's? Penny Lion: It's what brings us to work every day! As General Manager of Business Events Australia, a division of Tourism Australia, Penny Lion is responsible for raising awareness of her country as a business events destination and helping persuade decision makers to visit it. In her previous role she was General Manager for UK/Europe at corporate events management agency CI Events. She has been in her current position at Tourism Australia - a government authority tasked with the promotion of the country as an international tourismdestination - since 2010.


What Chinese travellers really want | The Siteseer

www.siteseer.com.au [cached]

Connecting is key: Penny Lion


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