About | Free Trial

Last Update

2008-11-20T00:00:00.000Z

This profile was last updated on // .

Is this you? Claim your profile.

Background Information

Employment History

Vice President of Strategic Partnerships
General Growth Properties , Inc.

Director of Marketing
General Growth Properties , Inc.

Web References (3 Total References)


Playtime | Soft Themed Play Areas | Playtime Creations

www.playtimeco.com [cached]

"It is so original," raves Penny Barre, vice president of Strategic Partnerships for General Growth Properties. "It's a national park theme.


Playtime | Soft Themed Play Areas | Playtime Creations

www.playtimeco.com [cached]

"It is so original," raves Penny Barre, vice president of Strategic Partnerships for General Growth Properties. "It's a national park theme. There is a tent, a waterfall, a log slide. It's a perfect sponsorship for Pampers KanDoo."

Barre says the play area, which was designed, manufactured, and installed by PLAYTIME, opened at the Pinnacle Hills Promenade in Rogers, Arkansas on October 4. In addition to sponsorship of the area itself, Pampers KanDoo products are marketed in the nearby unisex bathrooms and at the nearby food court.
KanDoo, a subsidiary of Pampers, makes products that help kids maintain personal hygiene. "We even have the KanDoo mascot, a frog, on the waterfall in the play area!"
"This is a perfect sponsorship for Pampers KanDoo because they can directly target families and kids," says Barre. "We've done sponsored play areas in other areas of the country and they can't believe how much awareness their company generates in a community by sponsoring a play area."
She says retailers appreciate the play areas, too.


ANA: Committees: Sponsorship & Event Marketing

www.familyprogramawards.com [cached]

Penny Barre General Growth Properties, Inc. Vice President Partnership Marketing

Similar Profiles

Other People with this Name

Other people with the name Barre

Saida Barre
Robert Half International Inc

Greg Barre
MCKILLICAN AMERICAN INC

Radhika Barre
Department of Veterans Affairs

Laurent Barre
Valeo SA

Marine Barre
Bpifrance

Browse ZoomInfo's Business Contact Directory by City

Browse ZoomInfo's
Business People Directory

Browse ZoomInfo's
Advanced Company Directory