Travel Impressions' Paul Zar, vice president of the Caribbean destination team, managed brands and airline/car relations, and Bob Lawrence, senior director, Caribbean destination team, are participating in the "Focus on the Caribbean" session as part of the "Marketing Support and Maximizing Relationships" panel.

Paul Zar, senior vice president, Travel Impressions

Paul Zar Joins Travel Impressions Sep - 18 | By: | no comments. Filed under : Caribbean Travel Impressions has appointed industry veteran Paul Zar as Vice President of the Caribbean Destination Team, Managed Brands and Airline/Car Relations. Zar comes to Travel Impressions with more than 25 years of extensive travel and tourism knowledge including experience from his most recent position as Senior Vice President, Business Development and Airline Relations at LibGo Travel Inc. Zar is skilled in developing and executing strategic plans, product development, negotiations, relationship management, consumer and retail agency sales and marketing, and tourism development. He will report to John Hanratty, Senior Vice President and Chief Marketing Officer, and his key responsibilities will include: planning, directing and managing all functions associated with the operation of the Caribbean destination team; developing long-term corporate product strategies to allow consistent and continual growth for Travel Impressions and American Express Vacations; managing major relationships for air and car programs on behalf of Travel Impressions; and planning, directing and managing all activities associated with securing managed brands to expand Travel Impressions' overall business. Prior to his tenure at LibGo, Zar served for 10 years as Managing Director, North America, for the Bermuda Department of Tourism and also worked for 13 years with American Airlines in various capacities including Director of Marketing-Atlantic/Caribbean, Division Manager-Special Sales, and Division Manager -Company Meeting and Convention Sales.

Paul Zar Joins Travel Impressions Sep - 18 | By: | no comments. Filed under : INDUSTRY EVENTS & NEWS Travel Impressions has appointed industry veteran Paul Zar as Vice President of the Caribbean Destination Team, Managed Brands and Airline/Car Relations. Zar comes to Travel Impressions with more than 25 years of extensive travel and tourism knowledge including experience from his most recent position as Senior Vice President, Business Development and Airline Relations at LibGo Travel Inc. Zar is skilled in developing and executing strategic plans, product development, negotiations, relationship management, consumer and retail agency sales and marketing, and tourism development. He will report to John Hanratty, Senior Vice President and Chief Marketing Officer, and his key responsibilities will include: planning, directing and managing all functions associated with the operation of the Caribbean destination team; developing long-term corporate product strategies to allow consistent and continual growth for Travel Impressions and American Express Vacations; managing major relationships for air and car programs on behalf of Travel Impressions; and planning, directing and managing all activities associated with securing managed brands to expand Travel Impressions' overall business. Prior to his tenure at LibGo, Zar served for 10 years as Managing Director, North America, for the Bermuda Department of Tourism and also worked for 13 years with American Airlines in various capacities including Director of Marketing-Atlantic/Caribbean, Division Manager-Special Sales, and Division Manager -Company Meeting and Convention Sales.