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This profile was last updated on 11/13/14  and contains information from public web pages and contributions from the ZoomInfo community.

Paul F. Parmley

Wrong Paul F. Parmley?

Director, Digital and Social Medi...

Phone: (916) ***-****  
Email: p***@***.com
Local Address:  Sacramento , California , United States
Mercury Public Affairs
7 World Trade Center 250 Greenwich Street, 36Th Floor
New York , New York 10007
United States

Company Description: Mercury is a high-stakes public strategy firm. We use our expertise and reach to gain competitive advantage for clients. Our expertise comes from extensive...   more

Employment History


  • St. Albans School
  • B.S.
    Cornell University
  • Industrial and Labor Relations
    Cornell University
12 Total References
Web References
Leadership Leadership : Mercury, 13 Nov 2014 [cached]
Paul F. Parmley
Paul F. ..., 6 Feb 2014 [cached]
Paul F. Parmley Mercury | A high-stakes public strategy firm | Paul F. Parmley Mercury Public Affairs
Paul F. Parmley Contact Me | Go to LinkedIn profile Director
Paul F. Parmley is a Director of Mercury's digital practice, based in Sacramento.
Paul joins the firm with nearly a decade of experience in social media strategy, community management, and digital crisis communications. He led the implementation, strategy, and day-to-day management of the award-winning social media programs at Pacific Gas and Electric Company - one of the largest combination natural gas and electric utilities in the country. As one of the earliest adopters of the use of social media for utilities, Paul provided strategic counsel and social media crisis management for the utility during the 2010 San Bruno pipeline accident.
During his tenure at PG&E, Paul also presented at numerous conferences and spoke on several panels across the country on how PG&E successfully used social media and digital platforms during crisis situations.
Prior to PG&E, Paul was a Public Affairs Analyst at MXM Social (formerly New Media Strategies), where he provided social media and digital strategy and outreach for grassroots and national political campaigns and major media outlets. He began his career at The White House Writers Group, a boutique consulting and speechwriting firm, founded by Reagan and Bush 41 speechwriters.
Originally from Washington, D.C, Paul graduated from Cornell University's School of Industrial and Labor Relations. After nearly 5 years in San Francisco, he now lives in Sacramento with his fiancé, Brittany, and their dog, Griffin.
"Social media is now an integral ..., 6 Oct 2011 [cached]
"Social media is now an integral part of the traditional media 'toolbox,' and can serve as a complement to traditional means of outreach," Pacific Gas and Electric Co. spokesman Paul Parmley told PBN in an email.
Mercury | A high-stakes public strategy firm | Leadership, 6 Feb 2014 [cached]
Paul F. Parmley Director
Newsroom : Mercury, 16 Jan 2014 [cached]
Los Angeles, Calif., Jan. 16, 2014 - Mercury announces three nationally recognized digital experts to its team - Vance Hickin who is most well-known as the California Digital Director for Obama for America; Vicky Vadlamani who led the digital practice at LEVICK in Washington D.C; and, Paul Parmley who led the digital media strategy and crisis management at Pacific Gas and Electric (PG&E).
"The new additions of Vance, Vicky, and Paul will benefit our clients as they understand how different social media platforms impact opinion and will use their expertise to best position our clients to achieve their objectives," said Mercury Partner Adam Mendelsohn who launched Mercury's digital practice in 2011.
Paul Parmley will be Director at Mercury's Sacramento office. He previously led social media strategy, community management and digital crisis communications for PG&E. Parmley led day-to-day management of PG&E's award-winning social media programs and provided strategic counsel and crisis management.
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